Works matching IS 07395329 AND DT 1982 AND VI 3 AND IP 4


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    Predicting Display Ad Readership.

    Published in:
    Newspaper Research Journal, 1982, v. 3, n. 4, p. 6, doi. 10.1177/073953298200300402
    By:
    • Soley, Lawrence C.
    Publication type:
    Article
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