Works matching IS 07376782 AND DT 2011 AND VI 28 AND IP 4

Results: 15

Are Virtual Markets Efficient Predictors of New Product Success? The Case of the Hollywood Stock Exchange.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 470, doi. 10.1111/j.1540-5885.2011.00820.x

By:

Karniouchina, Ekaterina V.

Publication type:

Article

Determinants of Alliance Portfolio Complexity and Its Effect on Innovative Performance of Companies.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 570, doi. 10.1111/j.1540-5885.2011.00824.x

By:

Duysters, Geert;
Lokshin, Boris

Publication type:

Article

When Visual Product Features Speak the Same Language: Effects of Shape-Typeface Congruence on Brand Perception and Price Expectations.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 599, doi. 10.1111/j.1540-5885.2011.00828.x

By:

van Rompay, Thomas J. L.;
Pruyn, Ad T. H.

Publication type:

Article

From the Editor.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 436, doi. 10.1111/j.1540-5885.2011.00841.x

By:

Di Benedetto, C. Anthony

Publication type:

Article

The Impact of Fit Measures on the Consumer Evaluation of New Co-Branded Products.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 455, doi. 10.1111/j.1540-5885.2011.00819.x

By:

Bouten, Lisanne M.;
Snelders, Dirk;
Hultink, Erik Jan

Publication type:

Article

Exploring the Relationship Between Aesthetic Design as an Element of New Service Development and Performance.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 536, doi. 10.1111/j.1540-5885.2011.00827.x

By:

Candi, Marina;
Saemundsson, Rögnvaldur J.

Publication type:

Article

Agile Product Management with Scrum: Creating Products that Customers Love by Roman Pichler.

Published in:

2011

By:

Hart, Mark A.

Publication type:

Book Review

Does Strategic Planning Enhance or Impede Innovation and Firm Performance?

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 503, doi. 10.1111/j.1540-5885.2011.00822.x

By:

Song, Michael;
Im, Subin;
Bij, Hans van der;
Song, Lisa Z.

Publication type:

Article

Championship Behaviors and Innovations Success: An Empirical Investigation of University Spin-Offs.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 586, doi. 10.1111/j.1540-5885.2011.00826.x

By:

Walter, Achim;
Parboteeah, K. Praveen;
Riesenhuber, Felix;
Hoegl, Martin

Publication type:

Article

A Comparison of New Service versus New Product Development: Configurations of Collaborative Intensity as Predictors of Performance.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 521, doi. 10.1111/j.1540-5885.2011.00823.x

By:

Schleimer, Stephanie C.;
Shulman, Arthur D.

Publication type:

Article

Sensory Marketing by Bertil Hulten, Niklas Broweus, and Marcus Van Dijk.

Published in:

2011

By:

Kuesten, Carla

Publication type:

Book Review

Information Use in New Product Development: An Initial Exploratory Empirical Investigation in the Chemical Industry.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 485, doi. 10.1111/j.1540-5885.2011.00821.x

By:

Zahay, Debra;
Griffin, Abbie;
Fredericks, Elisa

Publication type:

Article

Sustainable Product and Market Development for Subsistence Marketplaces: Creating Educational Initiatives in Radically Different Contexts.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 558, doi. 10.1111/j.1540-5885.2011.00825.x

By:

Viswanathan, Madhubalan;
Yassine, Ali;
Clarke, John

Publication type:

Article

Commercializing Technological Innovation: Learning from Failures in High-Tech Markets.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 4, p. 437, doi. 10.1111/j.1540-5885.2011.00818.x

By:

Chiesa, Vittorio;
Frattini, Federico

Publication type:

Article

The Innovation Manual: Integrated Strategies and Practical Tools for Bringing Value Innovation to the Market by David Midgley.

Published in:

2011

By:

Castellion, George

Publication type:

Book Review