Works matching IS 07373252 AND DT 1993 AND VI 13 AND IP 2

Results: 10

Linking Core Competencies to Customer Needs: Strategic Marketing of Health Care Services.

Published in:

Journal of Health Care Marketing, 1993, v. 13, n. 2, p. 49

By:

Roth, Martin S.;
Amoroso, William P.

Publication type:

Article

The Health Care Data Source Book.

Published in:

1993

By:

Thomas, Richard K.

Publication type:

Book Review

Health Care Marketing Management.

Published in:

1993

By:

Pol, Louis G.

Publication type:

Book Review

Consumer Illness Careers: An Investigation of Allergy Sufferers and Their Universe of Medical Choices.

Published in:

Journal of Health Care Marketing, 1993, v. 13, n. 2, p. 34

By:

Gould, Stephen J.;
Considine, Judith M.;
Oakes, Leslie S.

Publication type:

Article

Waiting in the Emergency Room: How to Improve Patient Satisfaction.

Published in:

Journal of Health Care Marketing, 1993, v. 13, n. 2, p. 26

By:

Mowen, John C.;
Licata, Jane W.;
McPhail, Jeannie

Publication type:

Article

Does Marketing Relate to Hospital Profitability?

Published in:

Journal of Health Care Marketing, 1993, v. 13, n. 2, p. 18

By:

McDermott, Dennis R.;
Franzak, Frank J.;
Little, Michael W.

Publication type:

Article

How Physicians Make Referrals.

Published in:

Journal of Health Care Marketing, 1993, v. 13, n. 2, p. 6

By:

Javalgi, Rajshekhar;
Joseph, W. Benoy;
Gombeski Jr., William R.;
Lester, Judith A.

Publication type:

Article

Health Care Marketing Abstracts.

Published in:

1993

By:

Malhotra, Naresli K.;
Zallocco, Ronald L.;
Grashof, John F.;
Peterson, Mark;
Javalgi, Rajshekhar G.

Publication type:

Abstract

Health Care Marketing Publications.

Published in:: Journal of Health Care Marketing, 1993, v. 13, n. 2, p. 55
Publication type:: Article

FROM THE EDITOR.

Published in:

1993

By:

Berkowitz, Eric N.

Publication type:

Editorial