HEALTH CARE MARKETING ABSTRACTS.
- Published in:
- 1987
- Publication type:
- Abstract
Works matching IS 07373252 AND DT 1987 AND VI 7 AND IP 1
Results: 21
1
2
HMOs: A Shake-up (and Shakeout) on the Horizon?
- Published in:
- 1987
- By:
- Publication type:
- Abstract
3
Nation's Hospitals Likely to Adopt Market Segmentation Techniques.
- Published in:
- 1987
- By:
- Publication type:
- Abstract
4
Modern Healthcare.
- Published in:
- 1987
- By:
- Publication type:
- Abstract
5
Personal and Health-Related Correlates of Consumer Use of Over-the-Counter Drug Products.
- Published in:
- 1987
- By:
- Publication type:
- Abstract
6
Hospital-Physician Relations: A Marketing Approach.
- Published in:
- 1987
- By:
- Publication type:
- Abstract
7
Hospital Marketing More Sophisticated: Survey.
- Published in:
- 1987
- By:
- Publication type:
- Abstract
8
Strengthening the Hospital's Marketing Position Through Training.
- Published in:
- 1987
- By:
- Publication type:
- Abstract
9
FROM THE EDITOR.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 1
- By:
- Publication type:
- Article
10
Marketing Strategies for Physicians--A Guide to Practice Growth/ Practice Enhancement--The Physician's Guide to Success in Private Practice.
- Published in:
- 1987
- By:
- Publication type:
- Book Review
11
RESOURCE GUIDE.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 86
- Publication type:
- Article
12
MARKET RESEARCH: ASSESSING THE POTENTIAL OF AN INDUSTRIAL MEDICINE PROGRAM.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 79
- By:
- Publication type:
- Article
13
MANAGING PHYSICIAN ACHIEVEMENT.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 69
- By:
- Publication type:
- Article
14
HOSPITAL CHOICE: PATIENT ATTRIBUTION OF THE DECISION AND SATISFACTION WITH THE SERVICES.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 61
- By:
- Publication type:
- Article
15
MARKETING RESEARCH FOR HEALTH SERVICES: UNDERSTANDING AND APPLYING VARIOUS TECHNIQUES.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 54
- By:
- Publication type:
- Article
16
BARTERING: AN ALTERNATIVE POLICY FOR OBTAINING HUMAN ORGANS FOR TRANSPLANTATION.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 47
- By:
- Publication type:
- Article
17
ORGANIZATION CULTURE AND THE MARKETING CONCEPT: DIAGNOSTIC KEYS FOR HOSPITALS.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 18
- By:
- Publication type:
- Article
18
AN EXPLORATORY ANALYSIS OF CONSUMER RECOGNITION OF DIRECT-TO-CONSUMER ADVERTISING OF PRESCRIPTION MEDICATIONS.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 9
- By:
- Publication type:
- Article
19
CULTURE CONFLICT IN HEALTH CARE MARKETING.
- Published in:
- 1987
- By:
- Publication type:
- Editorial
20
INCREASING THE ODDS OF PATIENT COMPLIANCE THROUGH PRESCRIPTION WARNING LABELS.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 37
- By:
- Publication type:
- Article
21
HOW TO CREATE A MARKETING STRATEGY BASED ON HOSPITAL CHARACTERISTICS THAT ATTRACT PHYSICIANS.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 29
- By:
- Publication type:
- Article