Works matching IS 07322399 AND DT 2025 AND VI 44 AND IP 1
Results: 15
Editorial Board.
- Published in:
- Marketing Science, 2025, v. 44, n. 1, p. ii, doi. 10.1287/mksc.2025.eb.v44n1
- Publication type:
- Article
Asymmetric Impact of Matching Technology on Influencer Marketing: Implications for Platform Revenue.
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- Marketing Science, 2025, v. 44, n. 1, p. 65, doi. 10.1287/mksc.2023.0211
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- Publication type:
- Article
Estimating Parameters of Structural Models Using Neural Networks.
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- Marketing Science, 2025, v. 44, n. 1, p. 102, doi. 10.1287/mksc.2022.0360
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- Publication type:
- Article
A Theory-Based Explainable Deep Learning Architecture for Music Emotion.
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- Marketing Science, 2025, v. 44, n. 1, p. 196, doi. 10.1287/mksc.2022.0323
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- Publication type:
- Article
Focus on Authors.
- Published in:
- Marketing Science, 2025, v. 44, n. 1, p. 243, doi. 10.1287/mksc.2025.focusonaus.v44.1
- Publication type:
- Article
Rejoinder: "Consumer Uncertainty and Purchase Decision Reversals: Theory and Evidence".
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- Marketing Science, 2025, v. 44, n. 1, p. 242, doi. 10.1287/mksc.2024.1022
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- Publication type:
- Article
Call Me Maybe: Does Customer Feedback Seeking Impact Nonsolicited Customers?
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- Marketing Science, 2025, v. 44, n. 1, p. 129, doi. 10.1287/mksc.2023.0324
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- Article
Recommending for a Multi-Sided Marketplace: A Multi-Objective Hierarchical Approach.
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- Marketing Science, 2025, v. 44, n. 1, p. 1, doi. 10.1287/mksc.2022.0238
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- Publication type:
- Article
Erratum on "Purchase Decision Reversals" Model by Shulman et al. (2015).
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- Marketing Science, 2025, v. 44, n. 1, p. 240, doi. 10.1287/mksc.2024.0837
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- Publication type:
- Article
What Drives Demand for Playlists on Spotify?
- Published in:
- Marketing Science, 2025, v. 44, n. 1, p. 54, doi. 10.1287/mksc.2022.0273
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- Publication type:
- Article
Can AI and AI-Hybrids Detect Persuasion Skills? Salesforce Hiring with Conversational Video Interviews.
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- Marketing Science, 2025, v. 44, n. 1, p. 30, doi. 10.1287/mksc.2023.0149
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- Publication type:
- Article
Online Causal Inference for Advertising in Real-Time Bidding Auctions.
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- Marketing Science, 2025, v. 44, n. 1, p. 176, doi. 10.1287/mksc.2022.0406
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- Publication type:
- Article
The Interactions of Customer Reviews and Price and Their Dual Roles in Conveying Quality Information.
- Published in:
- Marketing Science, 2025, v. 44, n. 1, p. 155, doi. 10.1287/mksc.2022.0380
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- Publication type:
- Article
The Value of Platform Endorsement.
- Published in:
- Marketing Science, 2025, v. 44, n. 1, p. 84, doi. 10.1287/mksc.2022.0226
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- Publication type:
- Article
Modeling Behavioral Dynamics in Digital Content Consumption: An Attention-Based Neural Point Process Approach with Applications in Video Games.
- Published in:
- Marketing Science, 2025, v. 44, n. 1, p. 220, doi. 10.1287/mksc.2020.0180
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- Publication type:
- Article