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Editorial Board.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. ii, doi. 10.1287/mksc.2021.eb.v40n5
- Publication type:
- Article
Focus On Authors.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. 1005, doi. 10.1287/mksc.2021.1320
- Publication type:
- Article
Frontiers: Can an Artificial Intelligence Algorithm Mitigate Racial Economic Inequality? An Analysis in the Context of Airbnb.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. 813, doi. 10.1287/mksc.2021.1295
- By:
- Publication type:
- Article
The Impact of Increase in Minimum Wages on Consumer Perceptions of Service: A Transformer Model of Online Restaurant Reviews.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. 985, doi. 10.1287/mksc.2021.1294
- By:
- Publication type:
- Article
Do Larger Audiences Generate Greater Revenues Under Pay What You Want? Evidence from a Live Streaming Platform.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. 964, doi. 10.1287/mksc.2021.1292
- By:
- Publication type:
- Article
Internalization of Advertising Services: Testing a Theory of the Firm.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. 946, doi. 10.1287/mksc.2021.1290
- By:
- Publication type:
- Article
Competitive Advertising on Brand Search: Traffic Stealing and Click Quality.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. 923, doi. 10.1287/mksc.2021.1289
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- Publication type:
- Article
Estimation of Preference Heterogeneity in Markets with Costly Search.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. 871, doi. 10.1287/mksc.2021.1287
- By:
- Publication type:
- Article
Targeted Advertising and Consumer Inference.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. 900, doi. 10.1287/mksc.2021.1284
- By:
- Publication type:
- Article
Digitization and Flexibility: Evidence from the South Korean Movie Market.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. 821, doi. 10.1287/mksc.2020.1282
- By:
- Publication type:
- Article
Understanding Large-Scale Dynamic Purchase Behavior.
- Published in:
- Marketing Science, 2021, v. 40, n. 5, p. 844, doi. 10.1287/mksc.2020.1279
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- Publication type:
- Article