Works matching IS 07322399 AND DT 2021 AND VI 40 AND IP 3
Results: 11
Can Non-tiered Customer Loyalty Programs Be Profitable?
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- Marketing Science, 2021, v. 40, n. 3, p. 508, doi. 10.1287/mksc.2020.1268
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- Article
Focus On Authors.
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- Marketing Science, 2021, v. 40, n. 3, p. 589, doi. 10.1287/mksc.2021.1297
- Publication type:
- Article
Endogenous Evaluation and Sequential Search.
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- Marketing Science, 2021, v. 40, n. 3, p. 413, doi. 10.1287/mksc.2020.1270
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- Article
A Theoretical Analysis of the Lean Start-up Method.
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- Marketing Science, 2021, v. 40, n. 3, p. 395, doi. 10.1287/mksc.2020.1269
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- Article
Editorial Board.
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- Marketing Science, 2021, v. 40, n. 3, p. ii, doi. 10.1287/mksc.2021.eb.v40n3
- Publication type:
- Article
A Dynamic Model of Optimal Retargeting.
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- Marketing Science, 2021, v. 40, n. 3, p. 428, doi. 10.1287/mksc.2020.1267
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- Article
The Fateful First Consumer Review.
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- Marketing Science, 2021, v. 40, n. 3, p. 481, doi. 10.1287/mksc.2020.1264
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- Article
Pricing Under Dynamic Competition When Loyal Consumers Stockpile.
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- Marketing Science, 2021, v. 40, n. 3, p. 569, doi. 10.1287/mksc.2020.1262
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- Publication type:
- Article
Scalable Data Fusion with Selection Correction: An Application to Customer Base Analysis.
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- Marketing Science, 2021, v. 40, n. 3, p. 459, doi. 10.1287/mksc.2020.1259
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- Publication type:
- Article
The Effect of Over-the-Top Media Services on Piracy Search: Evidence from a Natural Experiment.
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- Marketing Science, 2021, v. 40, n. 3, p. 548, doi. 10.1287/mksc.2020.1256
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- Publication type:
- Article
Media Platforms' Content Provision Strategies and Sources of Profits.
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- Marketing Science, 2021, v. 40, n. 3, p. 527, doi. 10.1287/mksc.2020.1248
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- Article