Works matching IS 07322399 AND DT 1999 AND VI 18 AND IP 1
Results: 5
Asymmetric and Neighborhood Cross-Price Effects: Some Empirical Generalizations.
- Published in:
- Marketing Science, 1999, v. 18, n. 1, p. 23, doi. 10.1287/mksc.18.1.23
- By:
- Publication type:
- Article
Managing Advertising and Promotion for Long-Run Profitability.
- Published in:
- Marketing Science, 1999, v. 18, n. 1, p. 1, doi. 10.1287/mksc.18.1.1
- By:
- Publication type:
- Article
What You Don't Know About Customer-Perceived Quality: The Role of Customer Expectation Distribution.
- Published in:
- Marketing Science, 1999, v. 18, n. 1, p. 77, doi. 10.1287/mksc.18.1.77
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- Publication type:
- Article
Competition in Durable Goods Markets: The Strategic Consequences of Leasing and Selling.
- Published in:
- Marketing Science, 1999, v. 18, n. 1, p. 42, doi. 10.1287/mksc.18.1.42
- By:
- Publication type:
- Article
Manufacturer Allowances and Retailer Pass-Through Rates in a Competitive Environment.
- Published in:
- Marketing Science, 1999, v. 18, n. 1, p. 59, doi. 10.1287/mksc.18.1.59
- By:
- Publication type:
- Article