Works matching IS 07322399 AND DT 1987 AND VI 6 AND IP 4
Results: 5
MANAGING CHANNEL PROFITS: COMMENT.
- Published in:
- Marketing Science, 1987, v. 6, n. 4, p. 375, doi. 10.1287/mksc.6.4.375
- By:
- Publication type:
- Article
LOSS LEADER PRICING AND RAIN CHECK POLICY.
- Published in:
- Marketing Science, 1987, v. 6, n. 4, p. 358, doi. 10.1287/mksc.6.4.358
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- Publication type:
- Article
DOES IT PAY TO CHANGE YOUR COMPANY'S NAME? A SOCK MARKET PERSPECTIVE.
- Published in:
- Marketing Science, 1987, v. 6, n. 4, p. 320, doi. 10.1287/mksc.6.4.320
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- Publication type:
- Article
A FRICTION MODEL FOR DESCRIBING AND FORECASTING PRICE CHANGES.
- Published in:
- Marketing Science, 1987, v. 6, n. 4, p. 299, doi. 10.1287/mksc.6.4.299
- By:
- Publication type:
- Article
THE EQUITY ESTIMATOR FOR MARKETING RESEARCH.
- Published in:
- Marketing Science, 1987, v. 6, n. 4, p. 336, doi. 10.1287/mksc.6.4.336
- By:
- Publication type:
- Article