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A RESPONSE TO MALHOTRA'S COMMENT ON TESTING THE HOMOGENEITY OF SEGMENTS: REPLY.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 100, doi. 10.1287/mksc.6.1.100
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- Publication type:
- Article
TESTING THE HOMOGENEITY OF SEGMENTS FOR ESTIMATING DISAGGREGATE CHOICE MODELS: COMMENT.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 98, doi. 10.1287/mksc.6.1.98
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- Publication type:
- Article
TESTING COMPETITIVE MARKET STRUCTURES: AN APPLICATION OF WEIGHTED LEAST SQUARES METHODOLOGY TO BRAND SWITCHING DATA.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 82, doi. 10.1287/mksc.6.1.82
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- Publication type:
- Article
AN APPROACH TO SIMULTANEOUS ESTIMATION AND SEGMENTATION IN CONJOINT ANALYSIS.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 66, doi. 10.1287/mksc.6.1.66
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- Publication type:
- Article
A MODEL OF BALANCED CHOICE BEHAVIOR.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 48, doi. 10.1287/mksc.6.1.48
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- Publication type:
- Article
A PANEL-DATA BASED METHOD FOR MERGING JOINT SPACE AND MARKET RESPONSE FUNCTION ESTIMATION: REPLY.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 46, doi. 10.1287/mksc.6.1.25
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- Publication type:
- Article
A PANEL-DATA BASED METHOD FOR MERGING JOINT SPACE AND MARKET RESPONSE FUNCTION ESTIMATION: COMMENTARY.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 44, doi. 10.1287/mksc.6.1.44
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- Publication type:
- Article
A PANEL-DATA BASED METHOD FOR MERGING JOINT SPACE AND MARKET RESPONSE FUNCTION ESTIMATION: COMMENTARY.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 43, doi. 10.1287/mksc.6.1.43
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- Publication type:
- Article
A PANEL-DATA BASED METHOD FOR MERGING JOINT SPACE AND MARKET RESPONSE FUNCTION ESTIMATION.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 25, doi. 10.1287/mksc.6.1.25
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- Publication type:
- Article
QUANTITY DISCOUNTS: MANAGERIAL ISSUES AND RESEARCH OPPORTUNITIES: REPLY.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 24, doi. 10.1287/mksc.6.1.1
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- Publication type:
- Article
QUANTITY DISCOUNTS: MANAGERIAL ISSUES AND RESEARCH OPPORTUNITIES: COMMENTARY.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 23, doi. 10.1287/mksc.6.1.23
- By:
- Publication type:
- Article
QUANTITY DISCOUNTS: MANAGERIAL ISSUES AND RESEARCH OPPORTUNITIES.
- Published in:
- Marketing Science, 1987, v. 6, n. 1, p. 1, doi. 10.1287/mksc.6.1.1
- By:
- Publication type:
- Article