Works matching IS 07322399 AND DT 1982 AND VI 1 AND IP 1
Results: 5
A DESCRIPTIVE MODEL OF CONSUMER INFORMATION SEARCH BEHAVIOR.
- Published in:
- Marketing Science, 1982, v. 1, n. 1, p. 93, doi. 10.1287/mksc.1.1.93
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- Article
THE MARKETING MIX DECISION UNDER UNCERTAINTY.
- Published in:
- Marketing Science, 1982, v. 1, n. 1, p. 79, doi. 10.1287/mksc.1.1.79
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- Publication type:
- Article
MAXIMUM LIKELIHOOD ESTIMATION FOR AN INNOVATION DIFFUSION MODEL OF NEW PRODUCT ACCEPTANCE.
- Published in:
- Marketing Science, 1982, v. 1, n. 1, p. 57, doi. 10.1287/mksc.1.1.57
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- Article
A MARKETING DECISION SUPPORT SYSTEM FOR RETAILERS.
- Published in:
- Marketing Science, 1982, v. 1, n. 1, p. 31, doi. 10.1287/mksc.1.1.31
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- Article
NEWS: A DECISION-ORIENTED MODEL FOR NEW PRODUCT ANALYSIS AND FORECASTING.
- Published in:
- Marketing Science, 1982, v. 1, n. 1, p. 1, doi. 10.1287/mksc.1.1.1
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- Publication type:
- Article