編集後記.
- Published in:
- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 196
- By:
- Publication type:
- Article
Works matching IS 03897265 AND DT 2024 AND VI 44 AND IP 2
Results: 13
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三越 350 年 ― 営業革新と挑戦の歴史.
- Published in:
- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 193, doi. 10.7222/marketing.2024.050
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- Article
3
マーケティングの力.
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- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 190, doi. 10.7222/marketing.2024.049
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- Article
4
Innovation by Retail Store Salespersons: A Co-Creation Project in United Arrows.
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- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 182, doi. 10.7222/marketing.2024.048
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- Publication type:
- Article
5
The Effect of Color Saturation on Brand Attitudes in Brand Logo Redesign.
- Published in:
- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 158, doi. 10.7222/marketing.2024.047
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- Article
6
観光業のレジリエン.
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- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 107, doi. 10.7222/marketing.2024.046
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- Article
7
Why Do Consumers Adopt Access-Based Services?
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- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 167, doi. 10.7222/marketing.2024.045
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- Article
8
Tourism and Beaches: Their Multilayered Demand and Sustainability.
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- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 149, doi. 10.7222/marketing.2024.044
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- Article
9
Liquidity Traps in Hotel Revenue Management during the Pandemic and Actions Taken by Hoteliers.
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- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 129, doi. 10.7222/marketing.2024.043
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- Article
10
コロナ禍における観光業界の ソーシャル・キャピタルとレジリエンス ― SNS グループの分析 ―.
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- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 109, doi. 10.7222/marketing.2024.042
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- Article
11
自然災害被災地の復興と観光の役割 ― 浜の暮らしのはまぐり堂を事例に ―.
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- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 138, doi. 10.7222/marketing.2024.041
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- Article
12
観光需要の集中度と回復力に関する基礎的研究 ― 近年の地震災害とコロナ禍を対象に ―.
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- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 119, doi. 10.7222/marketing.2024.040
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- Article
13
観戦型スポーツの知覚品質に関する議論の整理 ― 技術的品質と機能的品質に注目して ―.
- Published in:
- Quarterly Journal of Marketing, 2024, v. 44, n. 2, p. 174, doi. 10.7222/marketing.2024.039
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- Article