Marketization and its limits.
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 451, doi. 10.1007/s40622-015-0104-2
- By:
- Publication type:
- Article
Works matching IS 03040941 AND DT 2015 AND VI 42 AND IP 4
Results: 11
1
2
Legal aspects of multilevel marketing in India: negotiating through murky waters.
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 359, doi. 10.1007/s40622-015-0105-1
- By:
- Publication type:
- Article
3
The role of CSR as a determinant of consumer responses in financial sector.
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 393, doi. 10.1007/s40622-015-0108-y
- By:
- Publication type:
- Article
4
Application of neural networks technique in predicting impulse buying among shoppers in India.
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 403, doi. 10.1007/s40622-015-0109-x
- By:
- Publication type:
- Article
5
Are values driving Indian consumers to support firms' CSR initiatives?
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 379, doi. 10.1007/s40622-015-0110-4
- By:
- Publication type:
- Article
6
Per Olof Berg and Emma Björner (Eds.): Branding Chinese Mega-cities: Policies, Practices and Positioning.
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 467, doi. 10.1007/s40622-015-0111-3
- By:
- Publication type:
- Article
7
Michael Kleinaltenkamp, Wulff Plinke, Ingmar Geiger (Eds.): Business relationship management and marketing: mastering business markets.
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 471, doi. 10.1007/s40622-015-0112-2
- By:
- Publication type:
- Article
8
Neuromarketing and consumer neuroscience: current understanding and the way forward.
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 457, doi. 10.1007/s40622-015-0113-1
- By:
- Publication type:
- Article
9
Poor markets: perspectives from the base of the pyramid.
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 463, doi. 10.1007/s40622-015-0114-0
- By:
- Publication type:
- Article
10
Editorial: rethinking marketing.
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 357, doi. 10.1007/s40622-015-0115-z
- By:
- Publication type:
- Article
11
Effects of user's primary need on relationship between e-loyalty and its antecedents.
- Published in:
- Decision (0304-0941), 2015, v. 42, n. 4, p. 419, doi. 10.1007/s40622-015-0103-3
- By:
- Publication type:
- Article