Works matching IS 02761467 AND DT 1986 AND VI 6 AND IP 2

Results: 13
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    A Note from the Book Review Editor.

    Published in:
    Journal of Macromarketing, 1986, v. 6, n. 2, p. 80, doi. 10.1177/027614678600600210
    By:
    • Liebrenz-Himes, Marilyn L.
    Publication type:
    Article
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    Methodological Issues in Macromarketing.

    Published in:
    Journal of Macromarketing, 1986, v. 6, n. 2, p. 36, doi. 10.1177/027614678600600207
    By:
    • Venkatesh, Alladi;
    • Dholakia, Nikhilesh
    Publication type:
    Article
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    Desire-Induced, Innate, Insatiable?

    Published in:
    Journal of Macromarketing, 1986, v. 6, n. 2, p. 4, doi. 10.1177/027614678600600205
    By:
    • Rassuli, Kathleen M.;
    • Hollander, Stanley C.
    Publication type:
    Article
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    From the Editor.

    Published in:
    Journal of Macromarketing, 1986, v. 6, n. 2, p. 1, doi. 10.1177/027614678600600201
    By:
    • Shapiro, Stanley J.
    Publication type:
    Article