1984 Macromarketing Seminar Abstracts.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 2, p. 72, doi. 10.1177/027614678400400209
- By:
- Publication type:
- Article
Works matching IS 02761467 AND DT 1984 AND VI 4 AND IP 2
Results: 9
1
2
Review Essay.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 2, p. 68, doi. 10.1177/027614678400400208
- By:
- Publication type:
- Article
3
Book Review Section and Communications.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 2, p. 64, doi. 10.1177/027614678400400207
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- Publication type:
- Article
4
A Note from the Book Review Editor.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 2, p. 64, doi. 10.1177/027614678400400206
- By:
- Publication type:
- Article
5
Scale Economies in American Retailing: A Cross-Industry Comparison.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 2, p. 49, doi. 10.1177/027614678400400205
- By:
- Publication type:
- Article
6
The Doctrine of Invited Misuse: A Societal Response to Marketing Promotion.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 2, p. 40, doi. 10.1177/027614678400400204
- By:
- Publication type:
- Article
7
Socially Responsible Consumers: Profile and Implications for Public Policy.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 2, p. 18, doi. 10.1177/027614678400400203
- By:
- Publication type:
- Article
8
Macromarketing: A Social Systems Perspective.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 2, p. 4, doi. 10.1177/027614678400400202
- By:
- Publication type:
- Article
9
From the Editor.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 2, p. 2, doi. 10.1177/027614678400400201
- By:
- Publication type:
- Article