Book Review Editorship Changes Hands.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 74, doi. 10.1177/027614678400400108
- By:
- Publication type:
- Article
Works matching IS 02761467 AND DT 1984 AND VI 4 AND IP 1
Results: 8
1
2
Trade Flows in Australia, 1974-75: An Assessment of Structural Change.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 62, doi. 10.1177/027614678400400107
- By:
- Publication type:
- Article
3
A Macromarketing Perspective on Social Marketing: The Case of Family Planning in India.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 53, doi. 10.1177/027614678400400106
- By:
- Publication type:
- Article
4
Public Regulation of Marketing Activity: Part II: Regulatory Responses to Market Failures.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 41, doi. 10.1177/027614678400400105
- By:
- Publication type:
- Article
5
Toward an Integrated Theory of Consumer Regulation.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 29, doi. 10.1177/027614678400400104
- By:
- Publication type:
- Article
6
Technological Antecedents of the Modern Marketing Mix.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 17, doi. 10.1177/027614678400400103
- By:
- Publication type:
- Article
7
Sumptuary Legislation: Demarketing by Edict.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 4, doi. 10.1177/027614678400400102
- By:
- Publication type:
- Article
8
Looking Backward and Ahead.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 2, doi. 10.1177/027614678400400101
- By:
- Publication type:
- Article