Works matching IS 02761467 AND DT 1984 AND VI 4 AND IP 1
Results: 8
Book Review Editorship Changes Hands.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 74, doi. 10.1177/027614678400400108
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- Article
Trade Flows in Australia, 1974-75: An Assessment of Structural Change.
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- Journal of Macromarketing, 1984, v. 4, n. 1, p. 62, doi. 10.1177/027614678400400107
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- Publication type:
- Article
A Macromarketing Perspective on Social Marketing: The Case of Family Planning in India.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 53, doi. 10.1177/027614678400400106
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- Article
Public Regulation of Marketing Activity: Part II: Regulatory Responses to Market Failures.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 41, doi. 10.1177/027614678400400105
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- Publication type:
- Article
Toward an Integrated Theory of Consumer Regulation.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 29, doi. 10.1177/027614678400400104
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- Article
Technological Antecedents of the Modern Marketing Mix.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 17, doi. 10.1177/027614678400400103
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- Article
Sumptuary Legislation: Demarketing by Edict.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 4, doi. 10.1177/027614678400400102
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- Article
Looking Backward and Ahead.
- Published in:
- Journal of Macromarketing, 1984, v. 4, n. 1, p. 2, doi. 10.1177/027614678400400101
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- Article