Introduction to Special Issue.
- Published in:
- Asia Pacific Journal of Management, 1999, v. 16, n. 2, p. iii
- Publication type:
- Article
Works matching IS 02174561 AND DT 1999 AND VI 16 AND IP 2
Results: 11
1
2
Book reviews.
- Published in:
- 1999
- By:
- Publication type:
- Book Review
3
Book reviews.
- Published in:
- 1999
- By:
- Publication type:
- Book Review
4
Industrial pricing strategies in Singapore and the U.S.: Same or different?
- Published in:
- Asia Pacific Journal of Management, 1999, v. 16, n. 2, p. 293, doi. 10.1023/A:1015451328373
- By:
- Publication type:
- Article
5
Product cue usage in two Asian markets: A cross-cultural comparison.
- Published in:
- Asia Pacific Journal of Management, 1999, v. 16, n. 2, p. 275, doi. 10.1023/A:1015447211534
- By:
- Publication type:
- Article
6
Small firm marketing: A comparison of Eastern and Western marketing practices.
- Published in:
- Asia Pacific Journal of Management, 1999, v. 16, n. 2, p. 259, doi. 10.1023/A:1015443110626
- By:
- Publication type:
- Article
7
Appeals in Korean magazine advertising: A content analysis and cross-cultural comparison.
- Published in:
- Asia Pacific Journal of Management, 1999, v. 16, n. 2, p. 249, doi. 10.1023/A:1015491009717
- By:
- Publication type:
- Article
8
The seven faces of Singaporeans: A typology of Singapore consumers and their aspirations and....
- Published in:
- Asia Pacific Journal of Management, 1999, v. 16, n. 2, p. 229, doi. 10.1023/A:1015439025647
- By:
- Publication type:
- Article
9
The commodification of race in Singapore: The customer service implications of the other-race....
- Published in:
- Asia Pacific Journal of Management, 1999, v. 16, n. 2, p. 213, doi. 10.1023/A:1015486908809
- By:
- Publication type:
- Article
10
The new approach to assessing the marketing effectiveness of Korean firms.
- Published in:
- Asia Pacific Journal of Management, 1999, v. 16, n. 2, p. 194
- By:
- Publication type:
- Article
11
Brand imitation: Do the Chinese have different views?
- Published in:
- Asia Pacific Journal of Management, 1999, v. 16, n. 2, p. 179, doi. 10.1023/A:1015482707900
- By:
- Publication type:
- Article