Found: 7
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The impact of corporate sustainability performance on advertising efficiency.
- Published in:
- OR Spectrum, 2024, v. 46, n. 1, p. 175, doi. 10.1007/s00291-023-00717-z
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- Article
Predicting and optimizing marketing performance in dynamic markets.
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- OR Spectrum, 2024, v. 46, n. 1, p. 1, doi. 10.1007/s00291-024-00755-1
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- Article
One-stage product-line design heuristics: an empirical comparison.
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- OR Spectrum, 2024, v. 46, n. 1, p. 73, doi. 10.1007/s00291-023-00716-0
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- Publication type:
- Article
Dynamic pricing using flexible heterogeneous sales response models.
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- OR Spectrum, 2024, v. 46, n. 1, p. 29, doi. 10.1007/s00291-024-00756-0
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- Publication type:
- Article
Competition and market dynamics in duopoly: the effect of switching costs.
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- OR Spectrum, 2024, v. 46, n. 1, p. 211, doi. 10.1007/s00291-022-00669-w
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- Article
Relevance of dynamic variables in multicategory choice models.
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- OR Spectrum, 2024, v. 46, n. 1, p. 109, doi. 10.1007/s00291-022-00690-z
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- Publication type:
- Article
Live shopping promotions: which categories should a retailer discount to shoppers already in the store?
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- OR Spectrum, 2024, v. 46, n. 1, p. 135, doi. 10.1007/s00291-022-00685-w
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- Article