Works matching IS 01330179 AND DT 2014 AND VI 45 AND IP 2
Results: 8
2013: RETURN TO THE PRE-CRISIS LEVEL.
- Published in:
- Vezetéstudomány / Budapest Management Review, 2014, v. 45, n. 2, p. 53
- Publication type:
- Article
WINNING MEDIA STRATEGIES IN THE TIME OF THE ECONOMIC CRISIS.
- Published in:
- Vezetéstudomány / Budapest Management Review, 2014, v. 45, n. 2, p. 46, doi. 10.14267/veztud.2014.02.07
- By:
- Publication type:
- Article
MORE THAN WORDS - BRAND DESTRUCTION IN THE ONLINE SPHERE.
- Published in:
- Vezetéstudomány / Budapest Management Review, 2014, v. 45, n. 2, p. 40, doi. 10.14267/veztud.2014.02.06
- By:
- Publication type:
- Article
WHAT THE AUDIENCES OF PERFORMING ARTS FIND MOST IMPORTANT - AN EXAMINATION OF THE ATTITUDINAL AND RELATIONAL MARKETING STRATEGIES.
- Published in:
- Vezetéstudomány / Budapest Management Review, 2014, v. 45, n. 2, p. 33, doi. 10.14267/veztud.2014.02.05
- By:
- Publication type:
- Article
THE NEW (MARKETING) ROLE OF FIRMS AS MEDIA CONTENT PROVIDERS - THE CASE OF SME'S STRATEGIC SOCIAL MEDIA PRESENCE.
- Published in:
- Vezetéstudomány / Budapest Management Review, 2014, v. 45, n. 2, p. 22, doi. 10.14267/veztud.2014.02.04
- By:
- Publication type:
- Article
PLAYING AND CREATING AUDIENCES: MEDIA USERS-GENERATED CONTENT QUALITY ASSESSMENT.
- Published in:
- Vezetéstudomány / Budapest Management Review, 2014, v. 45, n. 2, p. 14, doi. 10.14267/veztud.2014.02.03
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- Publication type:
- Article
THROUGH THE KALEIDOSCOPE: MEDIA CONSUMPTION PATTERNS IN THE PARTICIPATORY CROSS-MEDIA ERA.
- Published in:
- Vezetéstudomány / Budapest Management Review, 2014, v. 45, n. 2, p. 4, doi. 10.14267/veztud.2014.02.02
- By:
- Publication type:
- Article
INTRODUCTION.
- Published in:
- Vezetéstudomány / Budapest Management Review, 2014, v. 45, n. 2, p. 2, doi. 10.14267/veztud.2014.02.01
- By:
- Publication type:
- Article