Works matching IS 00989258 AND DT 1974 AND VI 1 AND IP 1

Results: 65

PREFACE.

Published in:: Advances in Consumer Research, 1974, v. 1, n. 1, p. 1
Publication type:: Article

ATTRIBUTION THEORY AND CONSUMER BEHAVIOR.

Published in:

1974

By:

Calder, Bobby J.;
Burnkrant, Robert E.

Publication type:

Abstract

FAMILY DECISION MAKING AS CONFLICT MANAGEMENT.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 532

By:

Davis, Harry L.

Publication type:

Article

UNFULFILLED PLANS AND UNPLANNED ACTIONS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 529

By:

Foote, Nelson

Publication type:

Article

A PILOT STUDY OF CHILDREN'S CONSUMER DECISIONS, AND PARENTAL RESPONSE'S TO PURCHASE REQUESTS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 523

By:

Caron, Andre

Publication type:

Article

CONSUMER RESEARCH INPUTS TO PUBLIC POLICY AND LEGAL DECISIONS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 511

By:

Wilkie, William L.;
Greyser, Stephen A.

Publication type:

Article

UNDERSTANDING THE MARKET FOR CHRISTIANITY--A REPORT ON ASIAN CHRISTIAN STRATEGY.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 505

By:

Engel, James F.

Publication type:

Article

DIFFUSING EDUCATIONAL R&D INNOVATIONS TO SCHOOL ORGANIZATIONS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 497

By:

Chow, Stanley H. L.;
Hutchins, C. L.;
Sikorski, Linda A.

Publication type:

Article

BROADENING THE CONCEPT OF CONSUMER BEHAVIOR.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 488

By:

Sternthal, Brian;
Zaltman, Gerald

Publication type:

Article

FASHION BEHAVIOR: A CONSUMERIST VIEW.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 484

By:

Dardis, Rachel

Publication type:

Article

MALE APPAREL INNOVATIVENESS AND SOCIAL CONTEXT: AN APPLICATION OF MULTIVARIATE ANALYSIS OF VARIANCE.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 473

By:

Darden, William R.;
Reynolds, Fred D.

Publication type:

Article

FASHION THEORY: A CONCEPTUAL FRAMEWORK.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 463

By:

Sproles, George B.

Publication type:

Article

THE DIMENSIONS OF BRAND CONSISTENT BEHAVIOR.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 460

By:

Kallick, Maureen;
Nearby, Joseph;
Shaffer, Jay

Publication type:

Article

A THEORY OF MULTIDIMENSIONAL BRAND LOYALTY.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 449

By:

Sheth, Jagdish N.;
Park, C. Whan

Publication type:

Article

MEASURING MULTI-BRAND LOYALTY.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 447

By:

Olson, Jerry C.;
Jacoby, Jacob

Publication type:

Article

A REINTERPRETATION OF FARLEY AND RING'S TEST OF THE HOWARD-SHETH MODEL OF BUYER BEHAVIOR.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 438

By:

Taylor, James;
Gutman, Jonathan

Publication type:

Article

APPLICATION OF FACET THEORY TO MARKETING COMMUNICATION AND BEHAVIOR.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 434

By:

Hornik, Jacob

Publication type:

Article

THE ROLE OF SOCIAL INFLUENCE IN BUYER BEHAVIOR.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 431

By:

Burnkrant, Robert E.;
Cousineau, Alain

Publication type:

Article

PATTERNS OF INFORMATION ACQUISITION IN NEW PRODUCT PURCHASE.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 427

By:

Kohn, Carol A.;
Jacoby, Jacob

Publication type:

Article

STABILITY OF SELF-DESIGNATED OPINION LEADERSHIP.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 417

By:

Myers, James H.;
Robertson, Thomas S.

Publication type:

Article

A MULTIVARIATE ANALYSIS OF PERCEIVED RISK AND SELF-CONFIDENCE AND INFORMATION SOURCES.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 406

By:

Zikmund, William G.;
Scott, Jerome E.

Publication type:

Article

AN EXPLORATION OF THE EFFECTS OF PERCEIVED SOCIAL AND PERFORMANCE RISK ON CONSUMER INFORMATION ACQUISITION.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 393

By:

Lutz, Richard J.;
Reilly, Patrick J.

Publication type:

Article

A MODEL OF COMMUNICATION IMPACT AND CONSUMER RESPONSE.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 384

By:

Healey, Jack

Publication type:

Article

BRAND CHOICE BEHAVIOR AS A FUNCTION OF INFORMATION LOAD: STUDY II.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 381

By:

Jacoby, Jacob;
Speller, Donald E.;
Kohn, Carol A.

Publication type:

Article

APPLICATION AND ANALYSIS OF THE BEHAVIORAL DIFFERENTIAL INVENTORY FOR ASSESSING SITUATIONAL EFFECTS IN BUYER BEHAVIOR.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 370

By:

Belk, Russell W.

Publication type:

Article

THE INFLUENCE OF ADAPTATION LEVELS ON SUBJECTIVE PRICE PERCEPTIONS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 359

By:

Della Bitta, Albert J.;
Monroe, Kent B.

Publication type:

Article

SEQUENTIAL AND CYCLICAL NATURE OF INFORMATION PROCESSING MODELS IN REPETITIVE CHOICE BEHAVIOR.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 348

By:

Sheth, Jagdish N.;
Raju, P. S.

Publication type:

Article

INSTRUMENTALITY THEORIES AND CONSUMER ATTITUDES: COMPARING ALTERNATIVE MODELS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 346

By:

Mazis, Michael B.;
Klippel, R. Eugene

Publication type:

Article

A STUDY OF CONSUMER PERCEPTIONS OF DECISIONS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 334

By:

Ratchford, Brian T.;
Andreasen, Alan A.

Publication type:

Article

AN EXTENDED EXPECTANCY MODEL OF CONSUMER COMPARISON PROCESSES.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 319

By:

Jacoby, Jacob;
Olson, Jerry C.

Publication type:

Article

MARKETING UNDERGROUND: AN INVESTIGATION OF FISHBEIN'S BEHAVIORAL INTENTION MODEL.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 310

By:

Weddle, David E.;
Bettman, James R.

Publication type:

Article

THE EFFECTS OF NORMALIZATION ON THE MULTI-ATTRIBUTE ATTITUDE MODEL.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 302

By:

Ginter, James L.

Publication type:

Article

TO ADD IMPORTANCE OR NOT TO ADD IMPORTANCE: THAT IS THE QUESTION.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 291

By:

Bettman, James R.

Publication type:

Article

HALO EFFECTS IN BRAND BELIEF MEASUREMENT: IMPLICATIONS FOR ATTITUDE MODEL DEVELOPMENT.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 280

By:

Wilkie, William L.;
McCann, John M.;
Reibstein, David J.

Publication type:

Article

RESEARCH ORIENTATIONS FOR ANALYSING CONSUMER JUDGMENT PROCESSES.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 268

By:

Wright, Peter L.

Publication type:

Article

CONSUMENOID.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 257

By:

Moran, William T.

Publication type:

Article

A MICRO ANALYTIC SIMULATION OF CONSUMER BEHAVIOR: ECONOMIC AND BEHAVIOR THEORY ANTECEDENTS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 247

By:

Eskin, Gerald;
Venkatsan, M.

Publication type:

Article

Introduction: Workshop on Microanalytic Simulation and Behavior Theory.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 242

By:

Ray, Michael L.;
Leavitt, Clark

Publication type:

Article

ON THE DESIGN OF MULTIATTRIBUTE CHOICE EXPERIMENTS INVOLVING LARGE NUMBERS OF FACTORS OR FACTOR LEVELS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 228

By:

Green, Paul E.

Publication type:

Article

DETERMINING THE INFLUENCE OF COLOR ON A PRODUCT COGNITIVE STRUCTURE: A MULTIDIMENSIONAL SCALING APPLICATION.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 218

By:

Percy, Larry

Publication type:

Article

USING MULTIVARIATE NOMINAL SCALE ANALYSIS TO IDENTIFY DEMAND SEGMENTS FOR INTERRACIAL HOUSING.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 201

By:

Bernhardt, Kenneth L.;
Kinnear, Thomas C.

Publication type:

Article

MEASURING ADVERTISING EFFECT BY PERCEPTUAL MAPPING: A CAUTIONARY TALE.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 192

By:

Heeler, Roger M.

Publication type:

Article

PROFILE ATTRIBUTES AS SIMILARITIES.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 182

By:

Moskowitz, Howard R.

Publication type:

Article

THE PSYCHOPHYSICS OF TASTE: PERCEPTIONS OF BITTERNESS AND SWEETNESS IN ICED TEA.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 166

By:

Huber, Joel

Publication type:

Article

MULTIDIMENSIONAL PSYCHOPHYSICS: AN OVERVIEW.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 154

By:

Rao, Vithala R.;
Wilcox, Gordon W.

Publication type:

Article

THE CONTEXT OF SOCIAL, CULTURAL, AND CONSUMER BEHAVIOR.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 145

By:

Haaland, Gordon A.

Publication type:

Article

CROSS-CULTURAL CONSUMER PROFILES: AN EXPLORATORY INVESTIGATION.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 136

By:

Green, Robert T.;
Cunningham, Isabella C.M.;
Cunningham, William H.

Publication type:

Article

ABSTRACTS OF CURRENT RESEARCH IN THE AREA OF SUBCULTURES AND MINORITIES.

Published in:: 1974
Publication type:: Abstract

CURRENT RESEARCH ON SUBCULTURES AND LOW-INCOME CONSUMERS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 126

By:

Sturdivant, Frederick D.

Publication type:

Article

CONSUMER SOCIALIZATION: INITIAL STUDY RESULTS.

Published in:

Advances in Consumer Research, 1974, v. 1, n. 1, p. 120

By:

Ward, Scott;
Wackman, Daniel

Publication type:

Article