Works matching IS 00935301 AND DT 2025 AND VI 51 AND IP 6

Results: 10

A Word of Thanks.

Published in:: Journal of Consumer Research, 2025, v. 51, n. 6, p. 1071, doi. 10.1093/jcr/ucaf006
Publication type:: Article

Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host's Smile.

Published in:

Journal of Consumer Research, 2025, v. 51, n. 6, p. 1073, doi. 10.1093/jcr/ucae049

By:

Zhang, Shunyuan;
Friedman, Elizabeth M S;
Srinivasan, Kannan;
Dhar, Ravi;
Zhang, Xupin

Publication type:

Article

He Loves the One He Has Invested In: The Effects of Mating Cues on Men's and Women's Sunk Cost Bias.

Published in:

Journal of Consumer Research, 2025, v. 51, n. 6, p. 1098, doi. 10.1093/jcr/ucae048

By:

Chen, Rui;
Sun, Hao;
Guo, Zhaoyang;
Chen, Haipeng (Allan)

Publication type:

Article

Mixed Couples, Mixed Attitudes: How Interracial Couples in Marketing Appeals Influence Brand Outcomes.

Published in:

Journal of Consumer Research, 2025, v. 51, n. 6, p. 1144, doi. 10.1093/jcr/ucae047

By:

Davis, Nicole;
Smith, Rosanna K;
Sevilla, Julio

Publication type:

Article

Consumer Dirtwork: What Extraordinary Consumption Reveals about the Usefulness of Dirt.

Published in:

Journal of Consumer Research, 2025, v. 51, n. 6, p. 1229, doi. 10.1093/jcr/ucae046

By:

Warren, Nathan B;
Price, Linda L

Publication type:

Article

The Visual Complexity = Higher Production Cost Lay Belief.

Published in:

Journal of Consumer Research, 2025, v. 51, n. 6, p. 1167, doi. 10.1093/jcr/ucae044

By:

Min, Lauren;
Liu, Peggy J;
Anderson, Cary L

Publication type:

Article

Relational Gifting: Conceptual Frameworks and an Agenda for a New Generation of Research.

Published in:

Journal of Consumer Research, 2025, v. 51, n. 6, p. 1252, doi. 10.1093/jcr/ucae042

By:

Weinberger, Michelle F;
Baskin, Ernest;
Gunasti, Kunter

Publication type:

Article

How Numerical Cognition Explains Ambiguity Aversion.

Published in:

Journal of Consumer Research, 2025, v. 51, n. 6, p. 1120, doi. 10.1093/jcr/ucae041

By:

Lenkovskaya, Marina;
Sweldens, Steven

Publication type:

Article

Why and How Consumers Perform Online Reviewing Differently.

Published in:

Journal of Consumer Research, 2025, v. 51, n. 6, p. 1209, doi. 10.1093/jcr/ucae040

By:

Kerviler, Gwarlann de;
Demangeot, Catherine;
Dolbec, Pierre-Yann

Publication type:

Article

How Do Consumers React to Ads That Meddle in Out-Party Primaries?

Published in:

Journal of Consumer Research, 2025, v. 51, n. 6, p. 1186, doi. 10.1093/jcr/ucae039

By:

Hussein, Mohamed A;
Lee, Courtney;
Wheeler, S Christian

Publication type:

Article