Works matching IS 00935301 AND DT 2015 AND VI 41 AND IP 5

Results: 10

Humorous Complaining.

Published in:

Journal of Consumer Research, 2015, v. 41, n. 5, p. 1153, doi. 10.1086/678904

By:

MCGRAW, A. PETER;
WARREN, CALEB;
KAN, CHRISTINA

Publication type:

Article

The Progress Bias in Goal Pursuit: When One Step Forward Seems Larger than One Step Back.

Published in:

Journal of Consumer Research, 2015, v. 41, n. 5, p. 1316, doi. 10.1086/679307

By:

CAMPBELL, MARGARET C.;
WARREN, CALEB

Publication type:

Article

The Motivating-Uncertainty Effect: Uncertainty Increases Resource Investment in the Process of Reward Pursuit.

Published in:

Journal of Consumer Research, 2015, v. 41, n. 5, p. 1301, doi. 10.1086/679418

By:

LUXI SHEN;
FISHBACH, AYELET;
HSEE, CHRISTOPHER K.

Publication type:

Article

Riding Coattails: When Co-Branding Helps versus Hurts Less-Known Brands.

Published in:

Journal of Consumer Research, 2015, v. 41, n. 5, p. 1284, doi. 10.1086/679119

By:

CUNHA JR., MARCUS;
FOREHAND, MARK R.;
ANGLE, JUSTIN W.

Publication type:

Article

Pardon the Interruption: Goal Proximity, Perceived Spare Time, and Impatience.

Published in:

Journal of Consumer Research, 2015, v. 41, n. 5, p. 1267, doi. 10.1086/679308

By:

JI HOON JHANG;
LYNCH JR., JOHN G.

Publication type:

Article

Things Fall Apart: The Dynamics of Brand Audience Dissipation.

Published in:

Journal of Consumer Research, 2015, v. 41, n. 5, p. 1228, doi. 10.1086/678907

By:

PARMENTIER, MARIE-AGNÈS;
FISCHER, EILEEN

Publication type:

Article

Squeezed: Coping with Constraint through Efficiency and Prioritization.

Published in:

Journal of Consumer Research, 2015, v. 41, n. 5, p. 1204, doi. 10.1086/679118

By:

FERNBACH, PHILIP M.;
KAN, CHRISTINA;
LYNCH JR., JOHN G.

Publication type:

Article

Perils of Compensatory Consumption: Within-Domain Compensation Undermines Subsequent Self-Regulation.

Published in:

Journal of Consumer Research, 2015, v. 41, n. 5, p. 1186, doi. 10.1086/678902

By:

LISJAK, MONIKA;
BONEZZI, ANDREA;
SOO KIM;
RUCKER, DEREK D.

Publication type:

Article

This Number Just Feels Right: The Impact of Roundedness of Price Numbers on Product Evaluations.

Published in:

Journal of Consumer Research, 2015, v. 41, n. 5, p. 1172, doi. 10.1086/678484

By:

WADHWA, MONICA;
KUANGJIE ZHANG

Publication type:

Article

From Close to Distant: The Dynamics of Interpersonal Relationships in Shared Goal Pursuit.

Published in:

Journal of Consumer Research, 2015, v. 41, n. 5, p. 1252, doi. 10.1086/678958

By:

SZU-CHI HUANG;
BRONIARCZYK, SUSAN M.;
YING ZHANG;
BERUCHASHVILI, MARIAM

Publication type:

Article