National Aggregate Consumer Sentiment toward Marketing: A Thirty-Year Retrospective and Analysis.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 859, doi. 10.1086/426623
- By:
- Publication type:
- Article
Works matching IS 00935301 AND DT 2005 AND VI 31 AND IP 4
Results: 17
1
2
Self-Schema Matching and Attitude Change: Situational and Dispositional Determinants of Message Elaboration.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 787, doi. 10.1086/426613
- By:
- Publication type:
- Article
3
Consumer Culture Theory (CCT): Twenty Years of Research.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 868, doi. 10.1086/426626
- By:
- Publication type:
- Article
4
Gender Differences in Responses to Emotional Advertising: A Social Desirability Perspective.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 850, doi. 10.1086/426621
- By:
- Publication type:
- Article
5
The Effects of Self-Construal and Commitment on Persuasion.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 841, doi. 10.1086/426620
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- Publication type:
- Article
6
Negative Returns on Positive Emotions: The Influence of Pride and Self-Regulatory Goals on Repurchase Decisions.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 833, doi. 10.1086/426619
- By:
- Publication type:
- Article
7
Searching Ordered Sets: Evaluations from Sequences under Search.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 824, doi. 10.1086/426618
- By:
- Publication type:
- Article
8
Three Paths to Disposition: The Movement of Meaningful Possessions to Strangers.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 813, doi. 10.1086/426616
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- Publication type:
- Article
9
Giving Firms an "E" for Effort: Consumer Responses to High-Effort Firms.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 806, doi. 10.1086/426615
- By:
- Publication type:
- Article
10
Motivated Reasoning in Outcome-Bias Effects.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 798, doi. 10.1086/426614
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- Publication type:
- Article
11
Where There Is a Will, Is There a Way? Effects of Lay Theories of Self-Control on Setting and Keeping Resolutions.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 779, doi. 10.1086/426611
- By:
- Publication type:
- Article
12
Social Class, Market Situation, and Consumers' Metaphors of (Dis)Empowerment.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 766, doi. 10.1086/426610
- By:
- Publication type:
- Article
13
Advertising to Bilingual Consumers: The Impact of Code-Switching on Persuasion.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 760, doi. 10.1086/426609
- By:
- Publication type:
- Article
14
Feature Complementarity and Assortment in Choice.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 748, doi. 10.1086/426608
- By:
- Publication type:
- Article
15
Religiosity in the Abandoned Apple Newton Brand Community.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 737
- By:
- Publication type:
- Article
16
Promotion Reactance: The Role of Effort-Reward Congruity.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 725, doi. 10.1086/426606
- By:
- Publication type:
- Article
17
How Warnings about False Claims Become Recommendations.
- Published in:
- Journal of Consumer Research, 2005, v. 31, n. 4, p. 713, doi. 10.1086/426605
- By:
- Publication type:
- Article