Works matching IS 00935301 AND DT 2004 AND VI 31
Results: 67
The Brand Positivity Effect: When Evaluation Confers Preference.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 643, doi. 10.1086/425099
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- Article
The Short- and Long-Term Effects of Measuring Intent to Repurchase.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 566, doi. 10.1086/425091
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- Article
The Effect of Analyzing Reasons on the Stability of Brand Attitudes: A Reconciliation of Opposing Predictions.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 705, doi. 10.1086/425105
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- Article
Adversaries of Consumption: Consumer Movements, Activism, and Ideology.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 691, doi. 10.1086/425104
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- Article
Anchoring Effects on Consumers' Willingness-to- Pay and Willingness-to-Accept.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 681, doi. 10.1086/425103
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- Article
Subjective Knowledge, Search Locations, and Consumer Choice.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 673, doi. 10.1086/425102
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- Article
Ludic Agency and Retail Spectacle.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 658, doi. 10.1086/425101
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- Article
The Asymmetric Effect of Discount Retraction on Subsequent Choice.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 652, doi. 10.1086/425100
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- Article
The Starbucks Brandscape and Consumers' (Anticorporate) Experiences of Glocalization.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 631, doi. 10.1086/425098
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- Article
Altering Experienced Utility: The Impact of Story Writing and Self-Referencing on Preferences.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 623, doi. 10.1086/425097
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- Article
How Individuals' Cherished Possessions Become Families' Inalienable Wealth.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 609, doi. 10.1086/425096
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- Article
The Effect of Distractions While Tasting a Food Sample: The Interplay of Informational and Affective Components in Subsequent Choice.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 599, doi. 10.1086/425095
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- Article
Humor in Television Advertising: A Moment-to-Moment Analysis.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 592, doi. 10.1086/425094
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- Article
The Influence of Negation on Product Evaluations.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 583, doi. 10.1086/425093
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- Article
Goal Seeker and Persuasion Sentry: How Consumer Targets Respond to Interpersonal Marketing Persuasion.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 573, doi. 10.1086/425092
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- Article
Goal Orientation and Consumer Preference for the Status Quo.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 557, doi. 10.1086/425090
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- Article
Playing It Safe: Susceptibility to Normative Influence and Protective Self-Presentation.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 551, doi. 10.1086/425089
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- Article
When Consumers Do Not Recognize "Benign" Intention Questions as Persuasion Attempts.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 540, doi. 10.1086/425088
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- Article
The Skeptical Shopper: A Metacognitive Account for the Effects of Default Options on Choice.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 529, doi. 10.1086/425087
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- Article
The Role of Normative Political Ideology in Consumer Behavior.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 511, doi. 10.1086/425086
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- Article
The Effect of a Delay between Choice and Consumption on Consumption Enjoyment.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 502, doi. 10.1086/425085
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- Article
When and Why the Background Contrast Effect Emerges: Thought Engenders Meaning by Influencing the Perception of Applicability.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 491, doi. 10.1086/425084
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- Article
An English Teacher Looks at Branding.
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- 2004
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- Publication type:
- Editorial
The Role of Attributions in Customer Satisfaction: A Reexamination.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 476, doi. 10.1086/422124
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- Article
When Does the Service Process Matter? A Test of Two Competing Theories.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 465, doi. 10.1086/422123
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- Article
The Dynamics of Brand Legitimacy: An Interpretive Study in the Gay Men's Community.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 455, doi. 10.1086/422122
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- Article
The Reflexive Relationship between Consumer Behavior and Adaptive Coping.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 441, doi. 10.1086/422121
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Man-of-Action Heroes: The Pursuit of Heroic Masculinity in Everyday Consumption.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 425, doi. 10.1086/422120
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- Article
Affect, Appraisal, and Consumer Judgment.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 412, doi. 10.1086/422119
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Exploring Antecedents and Consequences of Consumer Creativity in a Problem-Solving Context.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 402, doi. 10.1086/422118
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- Article
The Effect of Package Shape on Consumers' Judgments of Product Volume: Attention as a Mental Contaminant.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 390, doi. 10.1086/422117
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- Article
When a Day Means More than a Year: Effects of Temporal Framing on Judgments of Health Risk.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 375, doi. 10.1086/422116
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- Article
The Role of Selective Information Processing in Price-Quality Inference.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 368, doi. 10.1086/422115
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Affective Intuition and Task-Contingent Affect Regulation.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 358, doi. 10.1086/422114
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- Article
When Are Broader Brands Stronger Brands? An Accessibility Perspective on the Success of Brand Extensions.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 346, doi. 10.1086/422113
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- Article
The Times of Their Lives: Phenomenological and Metaphorical Characteristics of Consumer Timestyles.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 333, doi. 10.1086/422112
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- Article
Play, Flow, and the Online Search Experience.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 324, doi. 10.1086/422111
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- Article
Spending Time versus Spending Money.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 313, doi. 10.1086/422110
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- Article
Consumer Perceptions of Iconicity and Indexicality and Their Influence on Assessments of Authentic Market Offerings.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 296, doi. 10.1086/422109
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Activating the Self-Importance of Consumer Selves: Exploring Identity Salience Effects on Judgments.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 286, doi. 10.1086/422108
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Understanding the Effects of Process-Focused versus Outcome-Focused Thought in Response to Advertising.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 274, doi. 10.1086/422107
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Reserves, Regret, and Rejoicing in Open English Auctions.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 264, doi. 10.1086/422106
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- Article
Extremeness Aversion and Attribute-Balance Effects in Choice.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 249, doi. 10.1086/422105
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- Article
Travel Configuration on Consumer Trip-Chained Store Choice.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 241, doi. 10.1086/422104
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Journal of Consumer Research Thirty-Year Cumulative Index: Author Index.
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- Journal of Consumer Research, 2004, v. 31, p. S1
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- Article
Journal of Consumer Research Thirty-Year Cumulative Index: Subject Index.
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- Journal of Consumer Research, 2004, v. 31, p. S149
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- Article
A Sound Idea: Phonetic Effects of Brand Names on Consumer Judgments.
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- Journal of Consumer Research, 2004, v. 31, n. 1, p. 43, doi. 10.1086/383422
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Marketplace Mythology and Discourses of Power.
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- Journal of Consumer Research, 2004, v. 31, n. 1, p. 162, doi. 10.1086/383432
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A Consumers' Republic: The Politics of Mass Consumption in Postwar America.
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- 2004
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- Publication type:
- Editorial
Activating Sound and Meaning: The Role of Language Proficiency in Bilingual Consumer Environments.
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- Journal of Consumer Research, 2004, v. 31, n. 1, p. 220, doi. 10.1086/383437
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- Article