Age Differences in Consumers' Processing Strategies: An Investigation of Moderating Influences.
- Published in:
- Journal of Consumer Research, 1997, v. 24, n. 3, p. 329, doi. 10.1086/209514
- By:
- Publication type:
- Article
Works matching IS 00935301 AND DT 1997 AND VI 24 AND IP 3
Results: 7
1
2
The Effect of Cultural Orientation on Persuasion.
- Published in:
- Journal of Consumer Research, 1997, v. 24, n. 3, p. 315, doi. 10.1086/209513
- By:
- Publication type:
- Article
3
Visual Attention to Advertising: A Segment-Level Analysis.
- Published in:
- Journal of Consumer Research, 1997, v. 24, n. 3, p. 305, doi. 10.1086/209512
- By:
- Publication type:
- Article
4
Vividness Effects: A Resource-Matching Perspective.
- Published in:
- Journal of Consumer Research, 1997, v. 24, n. 3, p. 295, doi. 10.1086/209511
- By:
- Publication type:
- Article
5
Factors Affecting the Impact of Negatively and Positively Framed Ad Messages.
- Published in:
- Journal of Consumer Research, 1997, v. 24, n. 3, p. 285, doi. 10.1086/209510
- By:
- Publication type:
- Article
6
Consumer Learning by Analogy: A Model of Internal Knowledge Transfer.
- Published in:
- Journal of Consumer Research, 1997, v. 24, n. 3, p. 266
- By:
- Publication type:
- Article
7
Contingent Processes of Source Identification.
- Published in:
- Journal of Consumer Research, 1997, v. 24, n. 3, p. 249, doi. 10.1086/209508
- By:
- Publication type:
- Article