Works matching IS 00935301 AND DT 1994 AND VI 21 AND IP 1

Results: 15

Message Order Effects in Persuasion: An Attitude Strength Perspective.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 205, doi. 10.1086/209393

By:

Haugtvedt, Curtis P.;
Wegener, Duane T.

Publication type:

Article

How Ambiguous Cropped Objects in Ad Photos Can Affect Product Evaluations.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 190, doi. 10.1086/209392

By:

Peracchio, Laura A.;
Meyers-Levy, Joan

Publication type:

Article

Advertising Repetition and Variation Strategies: Implications for Understanding Attitude Strength.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 176, doi. 10.1086/209391

By:

Haugtvedt, Curtis P.;
Schumann, David W.;
Schneier, Wendy L.;
Warren, Wendy L.

Publication type:

Article

Adolescent Skepticism toward TV Advertising and Knowledge of Advertiser Tactics.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 165, doi. 10.1086/209390

By:

Boush, David M.;
Friestad, Marian;
Rose, Gregory M.

Publication type:

Article

The Impact of Audiovisual Information on Children's Product-related Recall.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 154, doi. 10.1086/209389

By:

Macklin, M. Carole

Publication type:

Article

The Moderating Effects of Message Framing and Source Credibility on the Price-perceived Risk Relationship.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 145, doi. 10.1086/209388

By:

Grewal, Dhruv;
Gotlieb, Jerry;
Marmorstein, Howard

Publication type:

Article

Accepted Risk and Alcohol Use during Pregnancy.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 135, doi. 10.1086/209387

By:

Morris, Louis A.;
Swasy, John L.;
Mazis, Michael B.

Publication type:

Article

A Model of Perceived Risk and Intended Risk-handling Activity.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 119, doi. 10.1086/209386

By:

Dowling, Grahame R.;
Staelin, Richard

Publication type:

Article

Incorporating Choice into an Attitudinal Framework: Analyzing Models of Mental Comparison Processes.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 100, doi. 10.1086/209385

By:

Dabholkar, Pratibha A.

Publication type:

Article

Restructuring: Constructive Processing of Information Displays in Consumer Choice.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 83, doi. 10.1086/209384

By:

Coupey, Eloise

Publication type:

Article

Consumer Knowledge Assessment.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 71, doi. 10.1086/209383

By:

Park, C. Whan;
Mothersbaugh, David L.;
Feick, Lawrence

Publication type:

Article

Hermeneutics and Consumer Research.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 55, doi. 10.1086/209382

By:

Arnold, Stephen J.;
Fischer, Eileen

Publication type:

Article

Atravesando Fronteras/Border Crossings: A Critical Ethnographic Exploration of the Consumer Acculturation of Mexican Immigrants.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 32, doi. 10.1086/209381

By:

Pe&ntild;aloza, Lisa

Publication type:

Article

The Persuasion Knowledge Model: How People Cope with Persuasion Attempts.

Published in:

Journal of Consumer Research, 1994, v. 21, n. 1, p. 1, doi. 10.1086/209380

By:

Friestad, Marian;
Wright, Peter

Publication type:

Article

Editorial.

Published in:: Journal of Consumer Research, 1994, v. 21, n. 1, p. 1
Publication type:: Article