Comparing Consumers' Recall of Prepurchase and Postpurchase Product Evaluation Experiences.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 548, doi. 10.1086/209369
- By:
- Publication type:
- Article
Works matching IS 00935301 AND DT 1994 AND VI 20 AND IP 4
Results: 13
1
2
The Impact of Airbag Adoption on Relative Personal Injury and Absolute Collision Insurance Claims.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 657, doi. 10.1086/209377
- By:
- Publication type:
- Article
3
Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 644, doi. 10.1086/209376
- By:
- Publication type:
- Article
4
Inductive Inference and Replications: A Bayesian Perspective.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 633, doi. 10.1086/209375
- By:
- Publication type:
- Article
5
Consumers and Their Animal Companions.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 616, doi. 10.1086/209374
- By:
- Publication type:
- Article
6
Classical and Vignette Television Advertising Dramas: Structural Models, Formal Analysis, and Consumer Effects.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 601, doi. 10.1086/209373
- By:
- Publication type:
- Article
7
Process Tracing of Emotional Responses to TV ads: Revisiting the Warmth Monitor.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 586, doi. 10.1086/209372
- By:
- Publication type:
- Article
8
Exploring Language Effects in Ethnic Advertising: A Sociolinguistic Perspective.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 575, doi. 10.1086/209371
- By:
- Publication type:
- Article
9
An Integrative Framework for Understanding Two-sided Persuasion.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 561, doi. 10.1086/209370
- By:
- Publication type:
- Article
10
The Effects of Multiple Product Endorsements by Celebrities on Consumers' Attitudes and Intentions.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 535, doi. 10.1086/209368
- By:
- Publication type:
- Article
11
Spokesperson Fame and Vividness Effects in the Context of Issue-relevant Thinking: The Moderating Role of Competitive Setting.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 520, doi. 10.1086/209367
- By:
- Publication type:
- Article
12
The Role of Labeling Processes in Elderly Consumers' Responses to Age Segmentation Cues.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 503, doi. 10.1086/209366
- By:
- Publication type:
- Article
13
Editorial.
- Published in:
- Journal of Consumer Research, 1994, v. 20, n. 4, p. 503
- By:
- Publication type:
- Article