Interpreting Interactions: Raw Means or Residual Means?
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 330, doi. 10.1086/209353
- By:
- Publication type:
- Article
Works matching IS 00935301 AND DT 1993 AND VI 20 AND IP 2
Results: 12
1
2
Capturing and Creating Public Opinion in Survey Research.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 316, doi. 10.1086/209352
- By:
- Publication type:
- Article
3
Social Desirability Bias and the Validity of Indirect Questioning.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 303, doi. 10.1086/209351
- By:
- Publication type:
- Article
4
The Effects of Argument Structure and Affective Tagging on Product Attitude Formation.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 294, doi. 10.1086/209350
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- Publication type:
- Article
5
Young Children's Processing of a Televised Narrative: Is a Picture Really Worth a Thousand Words?
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 281, doi. 10.1086/209349
- By:
- Publication type:
- Article
6
The Effects of Mood, Involvement, and Quality of Store Experience on Shopping Intentions.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 271, doi. 10.1086/209348
- By:
- Publication type:
- Article
7
The Influence of Positive Affect on Variety Seeking among Safe, Enjoyable Products.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 257, doi. 10.1086/209347
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- Publication type:
- Article
8
Nostalgia and Consumption Preferences: Some Emerging Patterns of Consumer Tastes.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 245, doi. 10.1086/209346
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- Publication type:
- Article
9
Gift Selection for Easy and Difficult Recipients: A Social Roles Interpretation.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 229, doi. 10.1086/209345
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- Publication type:
- Article
10
A Model of Consumers' Preventive Health Behaviors: The Role of Health Motivation and Health Ability.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 208, doi. 10.1086/209344
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- Publication type:
- Article
11
Goal-oriented Experiences and the Development of Knowledge.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 190, doi. 10.1086/209343
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- Publication type:
- Article
12
The Influence of Classical Conditioning Procedures on Subsequent Attention to the Conditioned Brand.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 2, p. 171, doi. 10.1086/209342
- By:
- Publication type:
- Article