Item Context and the Stability of Entity- based and Attribute-based Multiattribute Scaling Methods.
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 536, doi. 10.1086/209280
- By:
- Publication type:
- Article
Works matching IS 00935301 AND DT 1992 AND VI 18 AND IP 4
Results: 11
1
2
Generalizing the Sensitivity Conditions in an Overall Index of Product Quality.
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 530, doi. 10.1086/209279
- By:
- Publication type:
- Article
3
How Does Motivation Moderate the Impact of Central and Peripheral Processing on Brand Attitudes and Intentions?
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 519, doi. 10.1086/209278
- By:
- Publication type:
- Article
4
State versus Action Orientation and the Theory of Reasoned Action: An Application to Coupon Usage.
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 505, doi. 10.1086/209277
- By:
- Publication type:
- Article
5
A Comparison of Attitudes and Emotions as Predictors of Behavior at Diverse Levels of Behavioral Experience.
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 493, doi. 10.1086/209276
- By:
- Publication type:
- Article
6
The Role of Expectancy and Relevancy in Memory for Verbal and Visual Information: What Is Incongruency?
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 475, doi. 10.1086/209275
- By:
- Publication type:
- Article
7
Selective Recall and Information Use in Consumer Preferences.
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 464, doi. 10.1086/209274
- By:
- Publication type:
- Article
8
A Study of Information Search Behavior during the Categorization of New Products.
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 452, doi. 10.1086/209273
- By:
- Publication type:
- Article
9
Feeling and Liking Responses to Television Programs: An Examination of Two Explanations for Media-Context Effects.
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 441, doi. 10.1086/209272
- By:
- Publication type:
- Article
10
How Do Young Children Learn to Be Consumers? A Script-processing Approach.
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 425, doi. 10.1086/209271
- By:
- Publication type:
- Article
11
Levels of Subjective Comprehension in Advertising Processing and Their Relations to Ad Perceptions, Attitudes, and Memory.
- Published in:
- Journal of Consumer Research, 1992, v. 18, n. 4, p. 411, doi. 10.1086/209270
- By:
- Publication type:
- Article