The Effect of Promotional Techniques on Purchase of Preventive Dental Care .
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 305, doi. 10.1086/208771
- By:
- Publication type:
- Article
Works matching IS 00935301 AND DT 1979 AND VI 6 AND IP 3
Results: 13
1
2
Rejoinder.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 319, doi. 10.1086/208775
- By:
- Publication type:
- Article
3
On "A Programming Model of Consumer Choice Among Multiattributed Brands".
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 317, doi. 10.1086/208774
- By:
- Publication type:
- Article
4
Family Member Influence in Household Decision Making.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 312, doi. 10.1086/208773
- By:
- Publication type:
- Article
5
Family Income Effects on Measurement of Children's Attitudes Toward Television Commercials.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 308, doi. 10.1086/208772
- By:
- Publication type:
- Article
6
Response Time, Conflict, and Involvement in Brand Choice.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 295, doi. 10.1086/208770
- By:
- Publication type:
- Article
7
Retrospective Self-Insight on Factors Considered in Product Evaluation.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 280, doi. 10.1086/208769
- By:
- Publication type:
- Article
8
Evaluation of Consumer Education Programs.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 270, doi. 10.1086/208768
- By:
- Publication type:
- Article
9
Concrete Action Plans in TV Messages to Increase Reading of Drug Warnings.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 256, doi. 10.1086/208767
- By:
- Publication type:
- Article
10
Children's Receptivity to Proprietary Medicine Advertising.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 247, doi. 10.1086/208766
- By:
- Publication type:
- Article
11
Detecting and Correcting Deceptive Advertising.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 237, doi. 10.1086/208765
- By:
- Publication type:
- Article
12
Consumer Initial Processing in a Difficult Media Environment.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 225, doi. 10.1086/208764
- By:
- Publication type:
- Article
13
Choosing Multiple Items from a Product Class.
- Published in:
- Journal of Consumer Research, 1979, v. 6, n. 3, p. 213, doi. 10.1086/208763
- By:
- Publication type:
- Article