Found: 16
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Television's Cultivation of Material Values.
- Published in:
- Journal of Consumer Research, 2005, v. 32, n. 3, p. 473, doi. 10.1086/497559
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- Article
Role of Relationship Norms in Processing Brand Information.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 453, doi. 10.1086/497557
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- Article
Structural Constraints in Code-Switched Advertising.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 416, doi. 10.1086/497553
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- Article
Name Letter Branding: Valence Transfers When Product Specific Needs Are Active.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 405, doi. 10.1086/497552
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- Article
Fluency of Consumption Imagery and the Backfire Effects of Imagery Appeals.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 442, doi. 10.1086/497556
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- Article
A Reexamination of Frequency-Depth Effects in Consumer Price Judgments.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 480, doi. 10.1086/497560
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- Article
Decision Difficulty: Effects of Procedural and Outcome Accountability.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 465, doi. 10.1086/497558
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- Publication type:
- Article
Implicit Assimilation and Explicit Contrast: A Set/Reset Model of Response to Celebrity Voice-Overs.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 435, doi. 10.1086/497555
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- Publication type:
- Article
Goal-Relevant Emotional Information: When Extraneous Affect Leads to Persuasion and When It Does Not.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 424, doi. 10.1086/497554
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- Publication type:
- Article
The Endowment Effect: Rose-Tinted and Dark-Tinted Glasses.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 390, doi. 10.1086/497550
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- Article
Goal Fulfillment and Goal Targets in Sequential Choice.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 396, doi. 10.1086/497551
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- Article
Self-Construal, Reference Groups, and Brand Meaning.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 378, doi. 10.1086/497549
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- Article
Age-Related Differences in Responses to Emotional Advertisements.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 343, doi. 10.1086/497545
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- Article
Attribute Evaluability and the Range Effect.
- Published in:
- Journal of Consumer Research, 2005, v. 32, n. 3, p. 363, doi. 10.1086/497547
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- Article
Behavioral Consequences of Affect: Combining Evaluative and Regulatory Mechanisms.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 355, doi. 10.1086/497546
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- Article
Goals as Excuses or Guides: The Liberating Effect of Perceived Goal Progress on Choice.
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- Journal of Consumer Research, 2005, v. 32, n. 3, p. 370, doi. 10.1086/497548
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- Article