Works matching IS 00920703 AND DT 2024 AND VI 52 AND IP 4
1
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 955, doi. 10.1007/s11747-024-01017-w
- Huang, Lexie Lan;
- Chen, Rocky Peng;
- Chan, Kimmy Wa
- Article
2
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 976, doi. 10.1007/s11747-024-01018-9
- Davvetas, Vasileios;
- Ulqinaku, Aulona;
- Katsikeas, Constantine S.
- Article
3
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1069, doi. 10.1007/s11747-024-01006-z
- Barnes, Aaron J.;
- White, Tiffany Barnett
- Article
5
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1240, doi. 10.1007/s11747-024-01005-0
- Doğan, Orhan Bahadır;
- Kumar, V.;
- Lahiri, Avishek
- Article
6
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1216, doi. 10.1007/s11747-023-00992-w
- Ferecatu, Alina;
- De Bruyn, Arnaud;
- Mukherjee, Prithwiraj
- Article
7
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1045, doi. 10.1007/s11747-024-01011-2
- Sudbury-Riley, Lynn;
- Hunter-Jones, Philippa;
- Al-Abdin, Ahmed;
- Haenlein, Michael
- Article
8
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1107, doi. 10.1007/s11747-024-01009-w
- Astvansh, Vivek;
- Suri, Anshu;
- Damavandi, Hoorsana
- Article
9
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 998, doi. 10.1007/s11747-023-00990-y
- Bi, Sheng;
- Pang, Jun;
- Chen, Huan;
- Perkins, Andrew
- Article
10
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1195, doi. 10.1007/s11747-023-00985-9
- Bhattacharya, Abhi;
- Johnson, Joseph;
- Faramarzi, Ashkan;
- Jindal, Niket;
- Johnson, Ross W.
- Article
11
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1171, doi. 10.1007/s11747-023-00979-7
- Javadinia, Amir;
- Gill, Manpreet;
- Jayachandran, Satish
- Article
12
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1152, doi. 10.1007/s11747-023-00975-x
- Lu, Zoe Y.;
- Hsee, Christopher K.;
- Wu, Kaiyang
- Article
13
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1130, doi. 10.1007/s11747-023-00974-y
- Article
14
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1086, doi. 10.1007/s11747-023-00973-z
- Crecelius, Andrew T.;
- Lawrence, Justin M.;
- Palmatier, Robert W.;
- Zhang, Jonathan Z.
- Article
15
- 2024
- Faramarzi, Ashkan;
- Worm, Stefan;
- Ulaga, Wolfgang
- Literature Review
16
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 939, doi. 10.1007/s11747-023-01000-x
- Wang, Xin;
- Bendle, Neil;
- Pan, Yinjie
- Article