Works matching IS 00920703 AND DT 2013 AND VI 41 AND IP 4
Results: 7
Selling financial services: the effect of consumer product knowledge and salesperson commission on consumer suspicion and intentions.
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- Journal of the Academy of Marketing Science, 2013, v. 41, n. 4, p. 418, doi. 10.1007/s11747-012-0319-0
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- Article
Activation of country stereotypes: automaticity, consonance, and impact.
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- Journal of the Academy of Marketing Science, 2013, v. 41, n. 4, p. 400, doi. 10.1007/s11747-012-0318-1
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- Article
An introspective examination of single-unit versus multi-unit franchisees.
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- Journal of the Academy of Marketing Science, 2013, v. 41, n. 4, p. 473, doi. 10.1007/s11747-011-0265-2
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- Article
Elevating marketing: marketing is dead! Long live marketing!
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- Journal of the Academy of Marketing Science, 2013, v. 41, n. 4, p. 389, doi. 10.1007/s11747-013-0331-z
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- Article
Corporate brand name changes and business restructuring: is the relationship complementary or substitutive?
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- Journal of the Academy of Marketing Science, 2013, v. 41, n. 4, p. 456, doi. 10.1007/s11747-012-0321-6
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- Article
Managerial decision making in customer management: adaptive, fast and frugal?
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- Journal of the Academy of Marketing Science, 2013, v. 41, n. 4, p. 436, doi. 10.1007/s11747-012-0320-7
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- Article
Erratum to: An introspective examination of single-unit versus multi-unit franchisees.
- Published in:
- 2013
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