Works matching IS 00920703 AND DT 2006 AND VI 34 AND IP 3
Results: 13
Trustmarks, Objective-Source Ratings, and Implied Investments in Advertising: Investigating Online Trust and the Context-Specific Nature of Internet Signals.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 308, doi. 10.1177/0092070304271004
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Creating Market Anticipation: An Exploratory Examination of the Effect of Preannouncement Behavior on a New Product's Launch.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 357, doi. 10.1177/0092070304270737
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Conflict Management and Innovation Performance: An Integrated Contingency Perspective.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 341, doi. 10.1177/0092070306286705
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Research Traditions and Patterns in Marketing Scholarship.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 281, doi. 10.1177/0092070306287921
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A Measure of Long-Term Orientation: Development and Validation.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 456, doi. 10.1177/0092070306286706
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A Cross-Country Construct Validation of Cognitive Age.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 439, doi. 10.1177/0092070304270996
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Psychological Climate, Empowerment, Leadership Style, and Customer-Oriented Selling: An Analysis of the Sales Manager-Salesperson Dyad.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 419, doi. 10.1177/0092070306286205
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Coping With Sales Call Anxiety: The Role of Sale Perseverance and Task Concentration Strategies.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 403, doi. 10.1177/0092070306286535
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National Culture and Industrial Buyer-Seller Relationships in the United States and Latin America.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 386
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Consumer Ethnocentrism Offline and Online: The Mediating Role of Marketing Efforts and Personality Traits in the United States, South Korea, and India.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 367, doi. 10.1177/0092070304270140
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Alliance Orientation: Conceptualization, Measurement, and Impact on Market Performance.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 324
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Does Success Diminish Competitive Responsiveness? Reconciling Conflicting Perspectives.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 284, doi. 10.1177/0092070304272406
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- Article
The Moderating Effect of Organizational Cohesiveness in Knowledge Use and New Product Development.
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- Journal of the Academy of Marketing Science, 2006, v. 34, n. 3, p. 295, doi. 10.1177/0092070306286707
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- Article