The Market of the President (Book).
- Published in:
- 1995
- By:
- Publication type:
- Book Review
Works matching IS 00920703 AND DT 1995 AND VI 23 AND IP 3
Results: 12
1
2
Managing to Keep the Customer (Book).
- Published in:
- 1995
- By:
- Publication type:
- Book Review
3
Personality Traits in Professional Services Marketing (Book).
- Published in:
- 1995
- By:
- Publication type:
- Book Review
4
Professional Services Marketing: Strategy and Tactics (Book).
- Published in:
- 1995
- By:
- Publication type:
- Book Review
5
International Marketing and Purchasing of Projects: Interactions and Paradoxes, A Study of Finnish Project Exports to the Arab Countries (Book).
- Published in:
- 1995
- By:
- Publication type:
- Book Review
6
Product-Country Images: Impact and Role in International Marketing (Book).
- Published in:
- 1995
- By:
- Publication type:
- Book Review
7
Total Global Strategy (Business Edition) (Book).
- Published in:
- 1995
- By:
- Publication type:
- Book Review
8
Bundle Evaluation in Different Market Segments: The Effects of Discount Framing and Buyers' Preference Heterogeneity.
- Published in:
- Journal of the Academy of Marketing Science, 1995, v. 23, n. 3, p. 206, doi. 10.1177/0092070395233005
- By:
- Publication type:
- Article
9
Corporate Culture, Environmental Adaptation, and Innovation Adoption: A Qualitative/Quantitative Approach.
- Published in:
- Journal of the Academy of Marketing Science, 1995, v. 23, n. 3, p. 195, doi. 10.1177/0092070395233004
- By:
- Publication type:
- Article
10
Standardization Versus Customization in International Marketing: An Investigation Using Bridging Conjoint Analysis.
- Published in:
- Journal of the Academy of Marketing Science, 1995, v. 23, n. 3, p. 182, doi. 10.1177/0092070395233003
- By:
- Publication type:
- Article
11
The Moderating Effects of Insupplier/Outsupplier Status on Organizational Buyer Attitudes.
- Published in:
- Journal of the Academy of Marketing Science, 1995, v. 23, n. 3, p. 170, doi. 10.1177/0092070395233002
- By:
- Publication type:
- Article
12
Explaining the Variation in Short-Term Response to Retail Price Promotions.
- Published in:
- Journal of the Academy of Marketing Science, 1995, v. 23, n. 3, p. 155, doi. 10.1177/0092070395233001
- By:
- Publication type:
- Article