RETAIL MANAGEMENT (Book Review).
- Published in:
- 1976
- Publication type:
- Book Review
Works matching IS 00920703 AND DT 1976 AND VI 4 AND IP 3
Results: 15
1
2
Social Class and Consumer Behavior: A Review for the 70's.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 3, p. 644, doi. 10.1007/BF02729777
- By:
- Publication type:
- Article
3
The Measurement of the Relative Influence of Husband and Wife Upon a Purchase Decision.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 3, p. 631, doi. 10.1007/BF02729776
- By:
- Publication type:
- Article
4
Consumer Choice Consistency in Transportation Decisions.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 3, p. 617, doi. 10.1007/BF02729775
- By:
- Publication type:
- Article
5
MARKETING RESEARCH (Book Review).
- Published in:
- 1976
- Publication type:
- Book Review
6
SALES MANAGEMENT (Book Review).
- Published in:
- 1976
- Publication type:
- Book Review
7
MARKETING DECISION MAKING (Book Review).
- Published in:
- 1976
- Publication type:
- Book Review
8
Consumer Motivation: A Developmental Self Concept Approach.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 3, p. 608, doi. 10.1007/BF02729774
- By:
- Publication type:
- Article
9
Evaluation of Quality Factors in Marketing Experiments.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 3, p. 599, doi. 10.1007/BF02729773
- By:
- Publication type:
- Article
10
STATISTICS EUROPE (Book Review).
- Published in:
- 1976
- Publication type:
- Book Review
11
Evaluating the Effects of Anonymous Respondents on Mail Survey Results.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 3, p. 592, doi. 10.1007/BF02729772
- By:
- Publication type:
- Article
12
Computer Assisted Purchasing.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 3, p. 584, doi. 10.1007/BF02729771
- By:
- Publication type:
- Article
13
The Portrayal of Women in Advertising: An Overlooked Area of Societal Marketing.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 3, p. 577, doi. 10.1007/BF02729770
- By:
- Publication type:
- Article
14
Situational and Brand Attitude Models of Consumer Choice Behavior.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 3, p. 566, doi. 10.1007/BF02729769
- By:
- Publication type:
- Article
15
How Effective Are Public Policy Decisions? . . . The Need for a General Evaluation Model.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 3, p. 554, doi. 10.1007/BF02729768
- By:
- Publication type:
- Article