Works matching IS 00920703 AND DT 1976 AND VI 4 AND IP 2
Results: 8
An Exploration of Methodologies for Detecting Subgroups, Subsystems and Cliques of Firms in Distribution Channels.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 2, p. 539, doi. 10.1007/BF02722058
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- Publication type:
- Article
Pooled Marketing: The Challenge and the Opportunity.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 2, p. 527, doi. 10.1007/BF02722057
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- Publication type:
- Article
A Systems Approach for the Generation of New Product Ideas.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 2, p. 520, doi. 10.1007/BF02722056
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- Article
Unit Pricing: A Microeconomic Experimental Investigation.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 2, p. 504, doi. 10.1007/BF02722055
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- Publication type:
- Article
A Circumplex Model for The Behavioral Constructs towards Television Advertising.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 2, p. 484, doi. 10.1007/BF02722054
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- Publication type:
- Article
Market Shares of Space in Marketing Journals.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 2, p. 473, doi. 10.1007/BF02722053
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- Publication type:
- Article
The Use of Sales Quotas by Industrial Firms.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 2, p. 467, doi. 10.1007/BF02722052
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- Publication type:
- Article
A Behavioral Science Approach to Effective Sales Presentations.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 2, p. 456, doi. 10.1007/BF02722051
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- Publication type:
- Article