Causal Attributions of Product Failure: An Exploratory Investigation.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 1, p. 446, doi. 10.1007/BF02722050
- By:
- Publication type:
- Article
Works matching IS 00920703 AND DT 1976 AND VI 4 AND IP 1
Results: 6
1
2
On the Usefulness of Q-Methodology for Consumer Segmentation.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 1, p. 440, doi. 10.1007/BF02722049
- By:
- Publication type:
- Article
3
Do Different Consumers Operate Under the Same Preference Model?
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 1, p. 429, doi. 10.1007/BF02722048
- By:
- Publication type:
- Article
4
Advertising and Differentiated Sex Roles in Contemporary American Society.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 1, p. 418, doi. 10.1007/BF02722047
- By:
- Publication type:
- Article
5
Optimal Product Replacement: A Computer Model.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 1, p. 407, doi. 10.1007/BF02722046
- Publication type:
- Article
6
A Logic System for the Choice of Risk Levels in Hypothesis Testing.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 1, p. 396, doi. 10.1007/BF02722045
- By:
- Publication type:
- Article