Works matching IS 00222437 AND DT 2023 AND VI 60 AND IP 6
Results: 10
How Do Fast-Fashion Copycats Affect the Popularity of Premium Brands? Evidence from Social Media.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 6, p. 1027, doi. 10.1177/00222437231164403
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- Article
Female Chief Marketing Officers: When and Why Do Their Marketing Decisions Differ from Their Male Counterparts'?
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 6, p. 1154, doi. 10.1177/00222437231156902
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- Article
Virtual Fitting Room Effect: Moderating Role of Body Mass Index.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 6, p. 1221, doi. 10.1177/00222437231154871
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How Can Publishers Collaborate and Compete with News Aggregators?
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 6, p. 1114, doi. 10.1177/00222437231153607
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- Article
Save More Today or Tomorrow: The Role of Urgency in Precommitment Design.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 6, p. 1095, doi. 10.1177/00222437231153396
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- Article
Impact of Buying Groups on Buyer–Supplier Relationships: Group–Dyad Interactions in Business-to-Business Markets.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 6, p. 1197, doi. 10.1177/00222437231152207
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- Article
The Impact of In-Store Inspirational (vs. Deal-Oriented) Communication on Spending: The Importance of Activating Consumption Goal Completion.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 6, p. 1071, doi. 10.1177/00222437221149508
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- Article
What Motivates Social Security Claiming Age Intentions? Testing Behaviorally Informed Interventions Alongside Individual Differences.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 6, p. 1052, doi. 10.1177/00222437221147221
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- Article
When and How Slow Motion Makes Products More Luxurious.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 6, p. 1177, doi. 10.1177/00222437221146728
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- Article
Helping Those That Hide: Anticipated Stigmatization Drives Concealment and a Destructive Cycle of Debt.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 6, p. 1135, doi. 10.1177/00222437221146521
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- Article