The Influence of Time-Interval Descriptions on Goal-Pursuit Decisions.
- Published in:
- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 291, doi. 10.1509/jmr.14.0088
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- Publication type:
- Article
Works matching IS 00222437 AND DT 2018 AND VI 55 AND IP 2
Results: 10
1
2
How Deviations from Performance Norms Impact Charitable Donations.
- Published in:
- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 277, doi. 10.1509/jmr.15.0509
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- Publication type:
- Article
3
Making Warnings About Misleading Advertising and Product Recalls More Effective: An Implicit Attitude Perspective.
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- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 265, doi. 10.1509/jmr.14.0305
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- Publication type:
- Article
4
The Impact of Mergers and Acquisitions on the Sales Force.
- Published in:
- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 254, doi. 10.1509/jmr.16.0059
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- Publication type:
- Article
5
The Asymmetric Impact of Context on Advantaged Versus Disadvantaged Options.
- Published in:
- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 239, doi. 10.1509/jmr.14.0483
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- Publication type:
- Article
6
Double Mental Discounting: When a Single Price Promotion Feels Twice as Nice.
- Published in:
- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 226, doi. 10.1509/jmr.15.0559
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- Publication type:
- Article
7
Are You Back for Good or Still Shopping Around? Investigating Customers' Repeat Churn Behavior.
- Published in:
- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 208, doi. 10.1509/jmr.16.0623
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- Publication type:
- Article
8
The Club Store Effect: Impact of Shopping in Warehouse Club Stores on Consumers' Packaged Food Purchases.
- Published in:
- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 193, doi. 10.1509/jmr.16.0235
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- Publication type:
- Article
9
Frontline Problem-Solving Effectiveness: A Dynamic Analysis of Verbal and Nonverbal Cues.
- Published in:
- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 178, doi. 10.1509/jmr.15.0243
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- Publication type:
- Article
10
When and How Managers' Responses to Online Reviews Affect Subsequent Reviews.
- Published in:
- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 163, doi. 10.1509/jmr.15.0511
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- Publication type:
- Article