Works matching IS 00222437 AND DT 2010 AND VI 47 AND IP 3
Results: 16
Modeling the Intrahousehold Behavioral Interaction.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 470, doi. 10.1509/jmkr.47.3.470
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Forecasting Marketing-Mix Responsiveness for New Products.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 444, doi. 10.1509/jmkr.47.3.444
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When Choosing Makes a Good Thing Better: Temporal Variations in the Valuation of Hedonic Consumption.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 497, doi. 10.1509/jmkr.47.3.497
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Disjunctions of Conjunctions, Cognitive Simplicity, and Consideration Sets.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 485, doi. 10.1509/jmkr.47.3.485
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The Role of Consensus in Sales Team Performance.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 458, doi. 10.1509/jmkr.47.3.458
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How Do Price Fairness Perceptions Differ Across Culture?
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 564, doi. 10.1509/jmkr.47.3.564
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How the Order of Sampled Experiential Products Affects Choice.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 508, doi. 10.1509/jmkr.47.3.508
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- Article
The Effect of Regulatory Depletion on Attitude Certainty.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 531, doi. 10.1509/jmkr.47.3.531
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Journal of Marketing Research.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. i, doi. 10.1509/jmkr.47.3.i
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- Article
Looming Losses in Future Time Perception.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 520, doi. 10.1509/jmkr.47.3.520
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The Strategic Effects of Multimarket Contact: Mutual Forbearance and Competitive Response in the Personal Computer Industry.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 415, doi. 10.1509/jmkr.47.3.415
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The Effect of Need for Uniqueness on Word of Mouth.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 553, doi. 10.1509/jmkr.47.3.553
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- Article
Consumer Options: Theory and an Empirical Application to a Sports Market.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 401, doi. 10.1509/jmkr.47.3.401
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- Article
The Effect of Sales Promotions on the Size and Composition of the Shopping Basket: Regulatory Compatibility from Framing and Temporal Restrictions.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 542, doi. 10.1509/jmkr.47.3.542
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Raising the BAR: Bias Adjustment of Recognition Tests in Advertising.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 387, doi. 10.1509/jmkr.47.3.387
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- Article
Dynamics of Pricing in the Video Game Console Market: Skimming or Penetration?
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 428, doi. 10.1509/jmkr.47.3.428
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- Article