Works matching IS 00222437 AND DT 2005 AND VI 42 AND IP 1
Results: 13
The Better They Are, the More They Give: Trade Promotions of Consumer Durables.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 54, doi. 10.1509/jmkr.42.1.54.56886
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- Article
Justification Effects on Consumer Choice of Hedonic and Utilitarian Goods.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 43, doi. 10.1509/jmkr.42.1.43.56889
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- Article
Pricing of Conspicuous Goods: A Competitive Analysis of Social Effects.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 30, doi. 10.1509/jmkr.42.1.30.56883
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- Article
Diagnostics, Expectations, and Endogeneity.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 27, doi. 10.1509/jmkr.42.1.27.56885
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- Article
Structural Modeling and Policy Simulation.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 22, doi. 10.1509/jmkr.42.1.22.56887
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- Article
On the Use of Econometric Models for Policy Simulation in Marketing.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 4, doi. 10.1509/jmkr.42.1.4.56891
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- Article
Marketing Models and the Lucas Critique.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 15, doi. 10.1509/jmkr.42.1.15.56888
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- Article
Econometric Models for Marketing Decisions.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 1, doi. 10.1509/jmkr.42.1.1.56893
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- Article
THE ROLE OF CUSTOMER EXPERIENCE.
- Published in:
- 2005
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- Publication type:
- Book Review
A Multipurpose Shopping Trip Model to Assess Retail Agglomeration Effects.
- Published in:
- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 109, doi. 10.1509/jmkr.42.1.109.56884
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- Article
Curvilinear Effects of Consumer Loyalty Determinants in Relational Exchanges.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 96, doi. 10.1509/jmkr.42.1.96.56961
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- Article
Retailer, Manufacturers, and Individual Consumers: Modeling the Supply Side in the Ketchup Marketplace.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 83, doi. 10.1509/jmkr.42.1.83.56959
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- Article
Incentive-Aligned Conjoint Analysis.
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- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 67, doi. 10.1509/jmkr.42.1.67.56890
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- Article