Works matching IS 00222437 AND DT 2005 AND VI 42 AND IP 1

Results: 13

The Better They Are, the More They Give: Trade Promotions of Consumer Durables.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 54, doi. 10.1509/jmkr.42.1.54.56886

By:

BRUCE, NORRIS;
DESAI, PREYAS S.;
STAELIN, RICHARD

Publication type:

Article

Pricing of Conspicuous Goods: A Competitive Analysis of Social Effects.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 30, doi. 10.1509/jmkr.42.1.30.56883

By:

AMALDOSS, WILFRED;
JAIN, SANJAY

Publication type:

Article

Diagnostics, Expectations, and Endogeneity.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 27, doi. 10.1509/jmkr.42.1.27.56885

By:

FRANSES, PHILIP HANS

Publication type:

Article

Justification Effects on Consumer Choice of Hedonic and Utilitarian Goods.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 43, doi. 10.1509/jmkr.42.1.43.56889

By:

OKADA, ERICA MINA

Publication type:

Article

Structural Modeling and Policy Simulation.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 22, doi. 10.1509/jmkr.42.1.22.56887

By:

BRONNENBERG, BART J.;
ROSSI, PETER E.;
VILCASSIM, NAUFEL J.

Publication type:

Article

On the Use of Econometric Models for Policy Simulation in Marketing.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 4, doi. 10.1509/jmkr.42.1.4.56891

By:

FRANSES, PHILIP HANS

Publication type:

Article

A Multipurpose Shopping Trip Model to Assess Retail Agglomeration Effects.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 109, doi. 10.1509/jmkr.42.1.109.56884

By:

ARENTZE, THEO A.;
OPPEWAL, HARMEN;
TIMMERMANS, HARRY J. P.

Publication type:

Article

Econometric Models for Marketing Decisions.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 1, doi. 10.1509/jmkr.42.1.1.56893

By:

WITTINK, DICK R.

Publication type:

Article

Marketing Models and the Lucas Critique.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 15, doi. 10.1509/jmkr.42.1.15.56888

By:

VAN HEERDE, HARALD J.;
DEKIMPE, MARNIK G.;
PUTSIS JR., WILLIAM P.

Publication type:

Article

THE ROLE OF CUSTOMER EXPERIENCE.

Published in:

2005

By:

Eroglu, Sevgin;
Mosteller, Jill

Publication type:

Book Review

Curvilinear Effects of Consumer Loyalty Determinants in Relational Exchanges.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 96, doi. 10.1509/jmkr.42.1.96.56961

By:

AGUSTIN, CLARA;
SINGH, JAGDIP

Publication type:

Article

Incentive-Aligned Conjoint Analysis.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 67, doi. 10.1509/jmkr.42.1.67.56890

By:

DING, MIN;
GREWAL, RAJDEEP;
LIECHTY, JOHN

Publication type:

Article

Retailer, Manufacturers, and Individual Consumers: Modeling the Supply Side in the Ketchup Marketplace.

Published in:

Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 83, doi. 10.1509/jmkr.42.1.83.56959

By:

VILLAS-BOAS, J. MIGUEL;
ZHAO, YING

Publication type:

Article