Works matching IS 00222437 AND DT 1996 AND VI 33 AND IP 3
6
- Journal of Marketing Research (JMR), 1996, v. 33, n. 3, p. 364, doi. 10.2307/3152132
- Jedidi, Kamel;
- Kohli, Rajeev
- Article
7
- Journal of Marketing Research (JMR), 1996, v. 33, n. 3, p. 351, doi. 10.2307/3152131
- Krieger, Abba M.;
- Green, Paul E.
- Article
8
- Journal of Marketing Research (JMR), 1996, v. 33, n. 3, p. 337, doi. 10.2307/3152130
- Ramaswamy, Venkatram;
- Chatterjee, Rabikar
- Article
9
- Journal of Marketing Research (JMR), 1996, v. 33, n. 3, p. 329, doi. 10.2307/3152129
- Murthi, B.P.S.;
- Srinivasan, Kannan;
- Kalyanaram, Gurumurthy
- Article
10
- Journal of Marketing Research (JMR), 1996, v. 33, n. 3, p. 318, doi. 10.2307/3152128
- Kim, John;
- Allen, Chris T.;
- Kardes, Frank
- Article
11
- Journal of Marketing Research (JMR), 1996, v. 33, n. 3, p. 307, doi. 10.2307/3152127
- Huber, Joel;
- Zwerina, Klaus
- Article
12
- Journal of Marketing Research (JMR), 1996, v. 33, n. 3, p. 293, doi. 10.2307/3152126
- Cooper, Lee G.;
- Inoue, Akihiro
- Article
13
- Journal of Marketing Research (JMR), 1996, v. 33, n. 3, p. 281, doi. 10.2307/3152125
- Van Tripj, Hans C.M.;
- Hoyer, Wayne D.;
- Inman, J. Jeffrey
- Article
14
- Journal of Marketing Research (JMR), 1996, v. 33, n. 3, p. 268, doi. 10.2307/3152124
- Hauser, John R.;
- Simester, Duncan I.;
- Wernerfelt, Birger
- Article
15
- 1996
- McAfee, R. Preston;
- McMillan, John
- Editorial