SOLO POWER ANALYSIS.
- Published in:
- 1993
- By:
- Publication type:
- Product Review
Works matching IS 00222437 AND DT 1993 AND VI 30 AND IP 4
Results: 16
1
2
SELLING THE STORY/THE SEASONS OF BUSINESS.
- Published in:
- 1993
- By:
- Publication type:
- Book Review
3
PERCEPTION WITHOUT AWARENESS: COGNITIVE, CLINICAL AND SOCIAL PERSPECTIVES.
- Published in:
- 1993
- By:
- Publication type:
- Book Review
4
THE SOURCES OF INNOVATION.
- Published in:
- 1993
- By:
- Publication type:
- Book Review
5
POSTMODERN CONSUMER RESEARCH: THE STUDY OF CONSUMPTION AS TEXT.
- Published in:
- 1993
- By:
- Publication type:
- Book Review
6
HANDBOOK OF MARKETING SCALES, MULTI-ITEM MEASURES FOR MARKETING AND CONSUMER BEHAVIOR RESEARCH/MARKETING SCALES HANDBOOKS, A COMPLICATION OF MULTI-ITEM MEASURES.
- Published in:
- 1993
- By:
- Publication type:
- Book Review
7
Reflections on "Impact of Sales Promotions on When, What, and How Much to Buy"
- Published in:
- 1993
- By:
- Publication type:
- Editorial
8
Marketing in Turbulent Environments: Decision Processes and the Time-Sensitivity of Information.
- Published in:
- Journal of Marketing Research (JMR), 1993, v. 30, n. 4, p. 509, doi. 10.2307/3172694
- By:
- Publication type:
- Article
9
A Probabilistic Approach to Pricing a Bundle of Products or Services.
- Published in:
- Journal of Marketing Research (JMR), 1993, v. 30, n. 4, p. 494, doi. 10.2307/3172693
- By:
- Publication type:
- Article
10
Excess Behavioral Loyalty for High-Share Brands: Deviations from the Dirichlet Model For Repeat Purchasing.
- Published in:
- Journal of Marketing Research (JMR), 1993, v. 30, n. 4, p. 478, doi. 10.2307/3172692
- By:
- Publication type:
- Article
11
MARKOR: A Measure of Market Orientation.
- Published in:
- Journal of Marketing Research (JMR), 1993, v. 30, n. 4, p. 467, doi. 10.2307/3172691
- By:
- Publication type:
- Article
12
How Consumers Allocate Their Time When Searching for Information.
- Published in:
- Journal of Marketing Research (JMR), 1993, v. 30, n. 4, p. 452, doi. 10.2307/3172690
- By:
- Publication type:
- Article
13
Equity Estimation and Assessing Market Response.
- Published in:
- Journal of Marketing Research (JMR), 1993, v. 30, n. 4, p. 437, doi. 10.2307/3172689
- By:
- Publication type:
- Article
14
Influencing Consumer Judgments Using Autobiographical Memories: A Self-Referencing Perspective.
- Published in:
- Journal of Marketing Research (JMR), 1993, v. 30, n. 4, p. 422, doi. 10.2307/3172688
- By:
- Publication type:
- Article
15
Marketing's Limited Role in New Product Development in One Computer Systems Firm.
- Published in:
- Journal of Marketing Research (JMR), 1993, v. 30, n. 4, p. 405, doi. 10.2307/3172687
- By:
- Publication type:
- Article
16
Marketing Science in a Changing Environment.
- Published in:
- 1993
- By:
- Publication type:
- Editorial