Works matching IS 00222437 AND DT 1990 AND VI 27 AND IP 2
Results: 19
Share-Ratio Estimation of the Nested Multinomial Logit Model.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 232, doi. 10.2307/3172850
- By:
- Publication type:
- Article
Personal Communication in Marketing: An examination of Self-Interest Contingency Relationships.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 227, doi. 10.2307/3172849
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- Publication type:
- Article
Estimating Publication Bias in Meta-Analysis.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 220, doi. 10.2307/3172848
- By:
- Publication type:
- Article
The Relative Roles of Brand Beliefs and Attitude Toward the Ad as Mediators of Brand Attitude: A Second Look.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 209, doi. 10.2307/3172847
- By:
- Publication type:
- Article
A Transaction Cost Analysis Model of Channel Integration in International Markets.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 196, doi. 10.2307/3172846
- By:
- Publication type:
- Article
Intercoder Reliability Estimation Approaches in Marketing: A Generalizability Theory Framework for Quantitative Data.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 185, doi. 10.2307/3172845
- By:
- Publication type:
- Article
Cognitive and Age-Related Differences in the Ability to Use Nutritional Information in a Complex Environment.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 175, doi. 10.2307/3172844
- By:
- Publication type:
- Article
Client Evaluation Cues: A Comparison of Successful and Unsuccessful Salespeople.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 163, doi. 10.2307/3172843
- By:
- Publication type:
- Article
The Effect of Purchase Quantity and Timing on Variety-Seeking Behavior.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 150, doi. 10.2307/3172842
- By:
- Publication type:
- Article
Robustness and Small-Sample Properties of the Estimators of Probabilistic Multidimensional Scaling (PROSCAL).
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 139, doi. 10.2307/3172841
- By:
- Publication type:
- Article
Unbundling of Industrial Systems.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 123, doi. 10.2307/3172840
- By:
- Publication type:
- Article
SOLO, Version 3.0/STATPAC GOLD, Version 3.0/STATISTLX, Version 3.0/GB-STAT, Version 1.0,.
- Published in:
- 1990
- By:
- Publication type:
- Product Review
QUATTRO PRO.
- Published in:
- 1990
- By:
- Publication type:
- Book Review
NONLINEAR REGRESSION.
- Published in:
- 1990
- By:
- Publication type:
- Book Review
PRINCIPAL COMPONENTS ANALYSIS,.
- Published in:
- 1990
- By:
- Publication type:
- Book Review
SURVEY RESEARCH METHODS: A READER.
- Published in:
- 1990
- By:
- Publication type:
- Book Review
ANALYZING COMPLEX SURVEY DATA.
- Published in:
- 1990
- By:
- Publication type:
- Book Review
THE RESEARCH ACT.
- Published in:
- 1990
- By:
- Publication type:
- Book Review
COGNITIVE AND AFFECTIVE RESPONSES TO ADVERTISING.
- Published in:
- 1990
- By:
- Publication type:
- Book Review