Works matching IS 00222437 AND DT 1990 AND VI 27 AND IP 2
1
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 232, doi. 10.2307/3172850
- Article
2
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 227, doi. 10.2307/3172849
- WIENER, JOSHUA L.;
- LAFORGE, RAYMOND W.;
- GOOLSBY, JERRY R.
- Article
3
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 220, doi. 10.2307/3172848
- RUST, ROLAND T.;
- LEHMANN, DONALD R.;
- FARLEY, JOHN U.
- Article
4
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 209, doi. 10.2307/3172847
- Article
5
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 196, doi. 10.2307/3172846
- KLEIN, SAUL;
- FRAZIER, GARY L.;
- ROTH, VICTOR J.
- Article
6
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 185, doi. 10.2307/3172845
- HUGHES, MARIE ADELE;
- GARRETT, DENNIS E.
- Article
7
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 175, doi. 10.2307/3172844
- COLE, CATHERINE A.;
- GAETH, GARY J.
- Article
8
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 163, doi. 10.2307/3172843
- SZYMANSKI, DAVID M.;
- CHURCHILL JR., GILBERT A.
- Article
9
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 150, doi. 10.2307/3172842
- Article
10
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 139, doi. 10.2307/3172841
- BÜyÜKKURT, B. KEMAL;
- BÜyÜKKURT, MERAL DEMIRBAG
- Article
11
- Journal of Marketing Research (JMR), 1990, v. 27, n. 2, p. 123, doi. 10.2307/3172840
- WILSON, LYNN O.;
- WEISS, ALLEN M.;
- JOHN, GEORGE
- Article