Works matching IS 00222437 AND DT 1989 AND VI 26 AND IP 3
Results: 18
STATISTICAL ANALYSIS WITH MISSING DATA.
- Published in:
- 1989
- By:
- Publication type:
- Book Review
STSTAT 4.0 MS-DOS, SYGRAPH 1.0 MS-DOS, SYSTAT 3.2 MACINTOSH WITH GRAPHICS (Book Review).
- Published in:
- 1989
- By:
- Publication type:
- Product Review
MARKETING AND SEMIOTICS: NEW DIRECTIONS IN THE STUDY OF SIGNS FOR SALE.
- Published in:
- 1989
- By:
- Publication type:
- Book Review
CHEAP BUT GOOD MARKETING RESEARCH.
- Published in:
- 1989
- By:
- Publication type:
- Book Review
FOCUS GROUPS: A PRACTICAL GUIDE FOR APPLIED RESEARCH.
- Published in:
- 1989
- By:
- Publication type:
- Book Review
COMMON PROBLEMS/ PROPER SOLUTIONS.
- Published in:
- 1989
- By:
- Publication type:
- Book Review
STRUCTURAL EQUATION MODELING WITH LISREL: ESSENTIALS AND ADVANCES.
- Published in:
- 1989
- By:
- Publication type:
- Book Review
Reply to Greenacres's Commentary on the Carroll-Green-Schaffer Scaling of Two-Way Correspondence Analysis Solutions.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 366, doi. 10.2307/3172909
- By:
- Publication type:
- Article
The Carroll-Green-Schaffer Scaling in Correspondence Analysis: A Theoretical and Empirical Appraisal.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 358, doi. 10.2307/3172908
- By:
- Publication type:
- Article
The Effect of Price, Brand Name, and Store Name on Buyers' Perceptions of Product Quality : An Integrative Review.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 351, doi. 10.2307/3172907
- By:
- Publication type:
- Article
Cross-Validation Assessment of Alternatives to Individual-Level Conjoint Analysis: A Case Study.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 346, doi. 10.2307/3172906
- By:
- Publication type:
- Article
Adjusting Stated Intention Measures to Predict Trial Purchase of New Products: A Comparison of Models and Methods.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 336, doi. 10.2307/3172905
- By:
- Publication type:
- Article
Interactive Impact of Informational and Normative Influence on Donations.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 327, doi. 10.2307/3172904
- By:
- Publication type:
- Article
Measuring Consumer Attitudes Toward the Marketplace With Tailored Interviews.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 311, doi. 10.2307/3172903
- By:
- Publication type:
- Article
Reference Effects of Price and Promotion on Brand Choice Behavior.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 299, doi. 10.2307/3172902
- By:
- Publication type:
- Article
Consumer Preference Formation and Pioneering Advantage.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 285, doi. 10.2307/3172901
- By:
- Publication type:
- Article
On the Use of Structural Equation Models in Experimental Designs.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 271, doi. 10.2307/3172900
- By:
- Publication type:
- Article
When Choice Models Fail: Compensatory Models in Negatively Correlated Environments.
- Published in:
- Journal of Marketing Research (JMR), 1989, v. 26, n. 3, p. 255, doi. 10.2307/3172899
- By:
- Publication type:
- Article