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....MEASUREMENT ABSTRACTS.
- Published in:
- 1982
- By:
- Publication type:
- Abstract
Impact of Pre-Call Request Form and Gender Interaction on Response to a Mail Survey.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 144, doi. 10.2307/3151539
- By:
- Publication type:
- Article
PUBLICATIONS RECEIVED.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 163, doi. 10.1177/002224378201900118
- Publication type:
- Article
A COMPARATIVE REVIEW OF ECONOMETRICS BOOKS.
- Published in:
- 1982
- By:
- Publication type:
- Book Review
POLITICAL SUBJECTIVITY: APPLICATIONS OF Q METHODOLOGY IN POLITICAL SCIENCE.
- Published in:
- 1982
- By:
- Publication type:
- Book Review
Reliability of Conjoint Analysis: Contrasting Data Collection Procedures.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 139, doi. 10.2307/3151538
- By:
- Publication type:
- Article
On the Validation of Lifestyle Traits: A Review and Illustration.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 126, doi. 10.2307/3151537
- By:
- Publication type:
- Article
Modeling Advertising-Sales Relationships Involving Feedback: A Time Series Analysis of Six Cereal Brands.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 116, doi. 10.2307/3151536
- By:
- Publication type:
- Article
Decision Plans and Consumer Choice Dynamics.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 108, doi. 10.2307/3151535
- By:
- Publication type:
- Article
Applying the Jackknife Statistic in Testing and Interpreting Canonical Weights, Loading, and Cross-Loadings.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 99, doi. 10.2307/3151534
- By:
- Publication type:
- Article
Using Canonical Correlation to Construct Product Spaces for Objects with Known Feature Structures.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 87, doi. 10.2307/3151533
- By:
- Publication type:
- Article
Assessing the Impact of Short-Term Supermarket Strategy Variables.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 72, doi. 10.2307/3151532
- By:
- Publication type:
- Article
Context-Induced Parameter Instability in a Disaggregate-Stochastic Model of Store Choice.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 62, doi. 10.2307/3151531
- By:
- Publication type:
- Article
Estimation of Error Rates in Several-Population Discriminant Analysis.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 57, doi. 10.2307/3151530
- By:
- Publication type:
- Article
Scoring Frequency Data for Discriminant Analysis: Perhaps Discrete Procedures Can Be Avoided.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 44, doi. 10.2307/3151529
- By:
- Publication type:
- Article
External Search: The Role of Consumer Beliefs.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 32, doi. 10.2307/3151528
- By:
- Publication type:
- Article
Factors Affecting the Use of Market Research Information: A Path Analysis.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 14, doi. 10.2307/3151527
- By:
- Publication type:
- Article
The Use of Focus Groups for Idea Generation: The Effects of Group Size, Acquaintanceship, and Moderator on Response Quantity and Quality.
- Published in:
- Journal of Marketing Research (JMR), 1982, v. 19, n. 1, p. 1, doi. 10.2307/3151525
- By:
- Publication type:
- Article