VARIETY, EQUITY, AND EFFICIENCY.
- Published in:
- 1980
- By:
- Publication type:
- Book Review
Works matching IS 00222437 AND DT 1980 AND VI 17 AND IP 3
Results: 19
1
2
HANDBOOK FOR LINEAR REGRESSION.
- Published in:
- 1980
- By:
- Publication type:
- Book Review
3
NEW DIRECTIONS FOR METHODOLOGY OF BEHAVIORAL SCIENCE: UNOBTRUSIVE MEASUREMENT TODAY.
- Published in:
- 1980
- By:
- Publication type:
- Book Review
4
DISCRETE MULTIVARIATE ANALYSIS BOOKS: A REVIEW.
- Published in:
- 1980
- By:
- Publication type:
- Book Review
5
Measuring Correlation in Ordered Two-Way Contingency Tables.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 391, doi. 10.2307/3150540
- By:
- Publication type:
- Article
6
Ehrenberg's Negative Binomial Model Applied to Grocery Store Trips.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 385, doi. 10.2307/3150539
- By:
- Publication type:
- Article
7
Reflections on "Stochastic Preference Theory: Some Unresolved Questions"
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 383, doi. 10.2307/3150538
- By:
- Publication type:
- Article
8
Stochastic Preference Theory: Some Unresolved Questions.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 379, doi. 10.2307/3150537
- By:
- Publication type:
- Article
9
Testing Cumulative Advertising Effects: A Comment on Methodology.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 371, doi. 10.2307/3150536
- By:
- Publication type:
- Article
10
A Reassessment of the Effects of Appeals on Response to Mail Surveys.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 365, doi. 10.2307/3150535
- By:
- Publication type:
- Article
11
Testing the Effectiveness of Alternative Foot-in-the-Door Manipulations.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 359, doi. 10.2307/3150534
- By:
- Publication type:
- Article
12
Contextual Influences on Consumer Price Responses: An Experimental Analysis.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 349, doi. 10.2307/3150533
- By:
- Publication type:
- Article
13
A Controlled Field Study of Corrective Advertising Using Multiple Exposures and a Commercial Medium.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 341, doi. 10.2307/3150532
- By:
- Publication type:
- Article
14
A Regression Model for Market Segmentation Studies.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 335, doi. 10.2307/3150531
- By:
- Publication type:
- Article
15
Adding Explanatory Variables to a Consumer Purchase Behavior Model: An Exploratory Study.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 323, doi. 10.2307/3150530
- By:
- Publication type:
- Article
16
Structure of Repeat Buying for New Packaged Goods.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 316, doi. 10.2307/3150529
- By:
- Publication type:
- Article
17
Models of Competitive Television Ratings.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 307, doi. 10.2307/3150528
- By:
- Publication type:
- Article
18
The Effectiveness of Industrial Print Advertisements Across Product Categories.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 294, doi. 10.2307/3150527
- By:
- Publication type:
- Article
19
State-of-Mind Effects on the Accuracy with Which Utility Functions Predict Marketplace Choice.
- Published in:
- Journal of Marketing Research (JMR), 1980, v. 17, n. 3, p. 277, doi. 10.2307/3150526
- By:
- Publication type:
- Article